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Porsche picks Maria Sharapova as brand ambassador

Russian-born tennis superstar Maria Sharapova has just inked a three-year deal with Porsche to be its brand ambassador, a position that will put her on a global campaign for the German automaker. The 26-year-old athlete isn't new to the role - she previously signed a similar three-year deal with Land Rover in 2006.
"Maria Sharapova is an exceptional athlete. She combines top performance in her sports with elegance and power. These are precisely the qualities that are embroiled in our sports cars," explained Matthias Mueller, CEO of Porsche AG, during the announcement. "Her profile and charisma are an ideal fit for Porsche. She is also highly respected around the world and enjoys an outstanding reputation," he added.
Some consider Porsche's choice of a female tennis player as its ambassador interesting, if not surprising. The automaker has traditionally marketed its vehicles with a masculine edge - Sharapova and the sport of tennis position the brand in a different light - likely an intentional decision. Do you think Porsche's choice was a good one? If not, who would you choose as its global ambassador?

Ferrari Speciale and Porsche GT3 make the trip to Le Mans

Call it a pilgrimage. Call it a right of passage. The bottom line is that every racing fan should make the trip to Le Mans at some point. All the better if you can do it in style, as Evo has for this latest video. Instead of taking any old car through the Chunnel and along the French countryside to the famous Circuit de la Sarthe, Evo made the trip in the Ferrari 458 Speciale and Porsche 911 GT3. Both are more extreme versions of the already capable sports cars. They're still naturally aspirated, drive the rear wheels through seven-speed dual-clutch transmissions, and both won top honors in Evo's car of the year awards upon their release. And we could hardly imagine better vehicles for the journey. Along the way, the convoy-of-two stopped by the side of the old Rouen-Les-Essarts circuit. Back in the 1950s and 60s it was regarded as one of Europe's finest street circuits, hosting the French Grand Prix five times. It was closed down and paved over in the decades that followed, and is today part of a public thoroughfare – but you can still drive around it and see some of the relics of its former self peering through. Related Video: News Source: Evo via YouTube Ferrari Porsche Supercars Videos viral video porsche 911 gt3 evo circuit de la sarthe

Rimac CEO on Porsche-Bugatti deal: ‘I am not somebody to play it safe’

'We are already developing stuff that will be soon in high-volume Porsches'