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Magnus Walker and Alex Ross stop by Leno's garage with their 997 GT2

The market is littered with Porsche 911 tuners, with names like 9ff, Gemballa and TechArt leading the field. Seldom do any two ever collaborate on a joint project, but that's just the kind of match that was made at Jay Leno's Garage. That's where Alex Ross of SharkWerks and restomodder Magnus Walker first met, sparking a collaboration that yielded the car you see here. And fittingly, they've brought it back to the garage to show off what resulted. Though Walker usually deals with older Elfens, this time he applied his eye for style on a more contemporary 2008 997 GT2, decking it out with grey stripes, orange bumpers, gold wheels and decals and a tartan-upholstered interior. He left the mechanical bits to Ross and company, who dropped the suspension and increased output to 650 horsepower at the wheels (775 at the crank), surpassing the stock GT2 and even the later GT2 RS. The result is pretty hard-core and old-school, but you'll want to watch the video above to see for yourself.

Driving 50 years of Porsche 911 history

Raiding The Porsche Museum For A Fun Track Day
It seems everyone is celebrating anniversaries this year: it's Aston's hundredth, Lamborghini's fiftieth, Ford Mustang's fiftieth, Chevy Corvette's sixtieth - and Tesla just turned ten or something. It's been a little out of hand, frankly, all these forced marketing festivities, but if we had to pick one milestone to really celebrate hard and party all night, the Porsche 911 would be at the top of our list.
Get ready for a major 911 blowout bash at next week's Frankfurt Motor Show. It was on September 12 back in 1963 at this very show where Porsche unveiled its "901" painted in a rather boring shade of beige. Though drably finished, the car caused a worldwide frenzy in the budding German sports car sphere.

VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.