2011 Porsche Panamera on 2040-cars

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Another cool projection vid, this time with a Porsche 911

Porsche has become the latest automaker to take advantage of clever projection technology. The automaker worked up a quick presentation for the 2013 911 Carrera 4S to show off a bit of "motionless driving." The display tracks the sports car from production to back-road caning and city-center cruising, displaying a variety of exterior color choices and wheel options without resorting to a two-dimensional video.
This isn't the first time we've seen an automaker use its new product as a projection screen. Subaru, Hyundai, Lamborghini and others have all done the same, and the trick never fails to be visually interesting.
As you may recall, we got to play with the 2013 911 Carrera 4S back in November and found the machine to be a better daily driver than its rear-wheel drive counterpart. You can check out the projection video below.

Car companies may need to start curbing model proliferation

Looking at the current automotive landscape, especially from German makers, you quickly get the impression that less definitely isn't more. BMW alone offers its 3 Series platform in practically every segment possible, including the regular sedan and 4 Series Gran Coupe, which would seem to be direct competitors. Porsche might be the winner, though, with 20 different variants of the 911 listed for sale on its US website. However, some of this model madness might be reaching an end as companies begin cutting back spending or shifting money to other priorities.
According to Yahoo Finance, the offerings from the German automakers are up 25 percent over the past three years to over 200 models in Europe. The peak is expected to come around 2018 at 230 separate vehicles, according to consulting company PwC.
Amazingly, BMW, which is among the poster children for this model explosion, might be changing its tune. "I'm sure there will be points in the future where we look at certain cars and say, 'Maybe we need to think differently now,'" said head of sales Ian Robertson in an interview, according to Yahoo Finance. The statement certainly sounds shocking coming from a company rumored to have 23 front-wheel-drive vehicles all using a single platform on the way.

Muffler Man gets racing suit to mark progress on Porsche Experience Center

In a dramatic change of careers, a fiberglass Muffler Man statue on the side of a busy Los Angeles freeway, formerly known as "Golf Guy," traded in his clubs for a Porsche driver's suit a couple days ago. It's no coincidence, as he's standing on land that the German automaker bought from the Dominguez Hills Golf Course a couple years ago to build its west coast Porsche Experience Center - which will be complete with a test track, restoration and maintenance facilities, a cafe and restaurant, a home for Porsche Motorsports North America and more, when it's finished in the fourth quarter of 2014.
The Porsche Muffler Man will serve as the gatekeeper to the 53-acre center and overlook the test track on the side of the 405 freeway. We can't think of a better job for a fiberglass giant that used to watch golf all day than to watch Porsche road cars and racecars getting wrung out on a test track in the middle of LA. Since Muffler Men are quite adaptable, we're sure this one will fit into his new role in no time - just as easily as he can double as Paul Bunyan.
Check out the press release below for more information on the Muffler Man and the experience center, which could be the ultimate adult playground when it's finished.