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KBB 2013 Brand Image Awards has some obvious and oddball winners

The sixth edition of the Kelley Blue Book Brand Image Awards have crowned a wide range of winners - in a couple of cases the recipient of the laurels might say more about KBB users than they do about the actual winner. Compiled from the responses of more than 12,000 shoppers on KBB.com over the past year, there are 13 categories broken into non-luxury, luxury and truck segments "representing the combined wisdom of the American car-buying public."
The award categories have been revamped this year, with some dropping off, some new ones appearing and at least one other given a new term. What isn't surprising is that Honda won Most Trusted Brand for the second year running, Best Value Brand for the third year in a row and took Best Overall Brand, which wasn't on last year's list of awards.
On our own shores, in the non-luxury categories Chrysler got Most Refined Brand and Buick took Best Value Luxury Brand. Neither one of those marques won anything in last year's Brand Image Awards, while Cadillac, which won Best Interior Design Brand and Best Comfort Brand last year - those awards disappeared this year - went home without a single accolade.

Porsche CEO Oliver Blume will be installed as head of the VW brand

Volkswagen Chief Executive Herbert Diess is planning to promote Porsche CEO Oliver Blume to take over as the head of the VW brand, according to a report from Auto Motor und Sport. Citing company sources, the German site said Bernhard Maier, who currently sits at the head of VW's Skoda brand, will lead Porsche in Blume's place. A shuffle at VW isn't surprising. The last thing Volkswagen needs as it transitions away from its long-running "clean diesel" TDI fiasco and into a clean electric ID future is negative press surrounding its burgeoning electrified lineup. Unfortunately, the ID.3 launch has been marred by software issues, with Manager magazine citing company engineers saying "the basic architecture was developed too hastily." Because of that underlying issue, various modules "often do not understand each other" and suffer dropouts. The brand-new eighth-generation Golf launch was also troubled and pushed back due to software problems. And more recently, Volkswagen was forced to pull an advertisement after admitting it was racist and insulting. That marketing misstep, according to the report, will lead to the firing of Chief Marketing Officer Jochen Sengpiehl. Related Video:

Porsche announces Cayman GT4 with 911 GT3 components

For years, there's been a debate among Porsche fans about which of its products is a better sports car, the 911 or the Cayman. It would only take a few sentences before those in the Cayman corner said that Porsche wouldn't make the Cayman as good as it could be for fear of overshadowing The Number One Son. We have a feeling these conversations are going to get a lot livelier with the introduction of the Cayman GT4, which pilfers lightly from the 911 Carrera S and heavily from the 911 GT3. On the outside, you can look to its front fascia, wheels, and fixed rear wing, and 30-millimmeter lower ride height for GT3 inspirations. Underneath, there's a 385-horsepower, 3.8-liter flat-six engine amidships, credited as being derived from the Carrera S. While there are those out there still lamenting the fact that the GT3 can only be had with a dual-clutch transmission, the Cayman GT4 "transmits its power solely through a six-speed manual transmission with dynamic gearbox mounts." Yeah. So take that. The extra power reduces the Cayman GT4's 0-to-60 mile per hour sprint to 4.2 seconds, a half second quicker than the 340-hp Cayman GTS, and bumps top speed up to 183 mph. An interesting nugget: Porsche says the Cayman GT4 runs the Nurburgring in seven minutes and 40 seconds, which it credits as the same time run by the 2011 911 GT3. Porsche has never offered a precise time for the current 911 GT3, saying only that it's "under 7:30," and Internet rumor (grab your salt lick) is that the not-yet-introduced GT3 RS has done a 7:20. We don't have all of its details yet – those will come closer to its introduction at the Geneva Motor Show next month – but we're told of a lot more 911 GT3 parts underneath, like the chassis that "consists almost entirely of components from the 911 GT3" and that all of its "technical aspects are based on the 911 GT3." If you want to take it further, the options sheet will include ceramic brakes and carbon fiber bucket seats. This new top-shelf Cayman gets to dealerships in the US in July with a starting price of $84,600 before a $995 destination charge. You'll find a few more bits of info in the press release below. A New Member of Porsche's GT Family The benchmark in its class: the Porsche Cayman GT4 Atlanta, Feb. 3, 2015 - Porsche's GT family is proud to announce the addition of an exciting new member: the Cayman GT4. This is the first Porsche GT sports car based on the Cayman and features components of the 911 GT3.