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Porsche production will stay in Germany, says sales chief

At Porsche's recent opening of its new North American headquarters in Atlanta, we had a chance to chat with Bernhard Maier, the brand's head of sales and marketing. In our interview Maier opens up about Porsche's global growth, relationship with other Volkswagen Group products, and some of Porsche's future video. Read on for more. Autoblog: You're on a smooth trajectory of increasing sales in the US. Do you think there's an ultimate cap for Porsche in terms of volume? Bernhard Maier: If you look at the last couple of years, we have really seen a rapid growth in US, as we have seen in many other countries as well. Put that in perspective with our strategy for 2018. When we released that in early 2011, we said there are opportunities to grow for the brand in a number of ways. We are growing by entering new markets where we are not yet in, by taking part in the overall development of individual mobility, and in going in new segments where we are not yet in or that we were not yet in, such as the B SUV segment. And the Macan is, I think, a through-and-through success story. Let's take the US. Out of 1,000 inhabitants compare that with 700 cars on the marketplace. If we go to China, there are only 70 cars out of 1,000 inhabitants. So this is a huge potential, which we still have for the entire automotive industry and, again, we are in China now for 14 years. We started off in 2001, selling 226 cars. Last year, we did more than 27,000 units. With the economic recovery of the United States, we saw a tremendous comeback of the entire economy and also for the car industry. We took advantage of that as well in handling new segments like the Macan and in bringing more varieties in our already existing cars, so it gave us the opportunity to grow in America as well. AB: In terms of the portfolio, and speaking of Macan, are there other segments that Porsche will be expanding? Are any segments off limits? BM: We do have the number of ideas I can tell you, but we are not decided on what level [and] we are not talking about them. Let's look at our current model line-up. I think it's the most interesting one we've ever had in the history of the company. We do have a lot of derivatives in the 911 model lineup, we do have some derivatives in the Boxster and Cayman segment. There are some new ideas, which, as I've mentioned already, have not been decided yet. AB: Right. Is there any potential that we'd see something from the group MQB platform?

Porsche 960 could come with quad-turbo flat-eight engine

Getting a bead on the target that is the so-called Porsche 960 is not easy, as the target keeps moving. First labeled the 960, then the 961, and now back to being called the 960, it is Porsche's take on a supercar specifically aimed at Ferrari - the latest report in Automobile says that Porsche's internal moniker for it is "FeFi," which stands for "Ferrari Fighter." Because it is expected to cost as much as the top-tier V12 Ferrari, Porsche wants the engine solution to justify the price tag. That means, according to author Georg Kacher, a 3.9-liter, quad-turbo flat-eight engine with 650 horsepower.
Last summer, the engine was mooted to be a twin-turbo flat six. A few months later, the rumor was that it would use the 4.6-liter V8 from the 918 and have about 570 horsepower. This new mid-engine configuration would be quite the leap, giving the 960 more power than the 918 Spyder (pictured) and 911 GT2 RS, and utilize other tech features like four adjustable camshafts and "a complex multistage intake manifold." In this scenario, power would be run through a seven-speed dual-clutch transmission and all-wheel drive.
Build materials are still slated to be a hodgepodge of materials including aluminum, steel, carbon fiber, titanium and magnesium. The boosted flat-eight, all-wheel drive and a 3,000-pound weight could get the 960 from zero to 60 miles per hour in just 2.5 seconds. Since it is looking squarely at Ferrari, the idea that the 960 will be a "four-door coupe" can probably be put to rest. For now.

Son of Porsche 911 designer recalls 1963 Frankfurt debut

The Goodwood Revival is described by its presenters as the greatest motorsport racing party of the year. We often focus heavily on the motorsports, but you can't forget about the party. For the first preview of the new 911 Turbo in the UK, Porsche recreated its booth from the Frankfurt Motor Show in 1963 - the time and place of the original 911's public debut.
Porsche's cameras also caught up with Mark Porsche, the great grandson of Dr. Ferdinand Porsche and son of the late Ferdinand Alexander "Butzi" Porsche, who oversaw the design of the 911. Mark Porsche admires the 911's friendly design, which is set off by the round headlights, and says his mother, who was at the original Frankfurt booth in 1963, was milling around the booth at Goodwood - no doubt taking a trip down memory lane.