Black With Tan Interior. 2007 Porsche 911 Targa 4s Coupe 2-door 3.8l on 2040-cars

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Porsche prioritizes 200,000-unit sales target over exclusivity [w/poll]

Would a Porsche still be a Porsche if it weren't as exclusive? That's the question which industry pundits are asking - and customers may soon as well - as the German automaker emerges from the fringe in pursuit of larger volumes.
A dozen years ago Porsche was barely selling over 50,000 units per annum. In a sales surge that has gathered pace as fast as a 911 Turbo, however, it was already hovering around the 100,000-unit mark a few years later. Last year it sold over 160,000, and has targeted 200,000 units by 2018. But it may not even take that long.
Automotive News reports that Porsche has advanced its targets to reach for 200,000 units by the end of this year or the next. The bump in sales would be driven particularly by the introduction of the new Macan, of which it aims to sell 50,000 units annually, starting next year. The Cayenne currently stands far and away as its most successful model. The 911 and Panamera have swapped second place a few times over the past five years, followed by the Boxster and Cayman.

Porsche boss admits Panamera's style is offputting

"There have been some small mistakes and we will do it better. For example the design could be better." - Matthias Mueller.
The design of the Porsche Panamera has been divisive, to say the least. Pretty much any Porsche with four doors was going to draw the ire of enthusiasts, but the fast-back-style roofline, prominent curves and seemingly never-ending hood have particularly irked some brand loyalists.

Porsche 911: Big in Taiwan

Porsche is continuing celebrations for the fiftieth anniversary of its iconic 911. In its latest video, it's gone to Taiwan, to interview some of the folks that have grown passionate about the rear-engined sportscar over the years.
By and large, the views expressed in this video could have come from anywhere in the world. The 911 is a great car and that doesn't change from country to country. These enthusiasts have the same passion that fans in England, the United States or Germany have for the Carrera. Take a look below at the full video, to see what the 911 enthusiasts of Taiwan love about their 911s.