2017 Porsche 911 Turbo on 2040-cars

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Porsche prioritizes 200,000-unit sales target over exclusivity [w/poll]

Would a Porsche still be a Porsche if it weren't as exclusive? That's the question which industry pundits are asking - and customers may soon as well - as the German automaker emerges from the fringe in pursuit of larger volumes.
A dozen years ago Porsche was barely selling over 50,000 units per annum. In a sales surge that has gathered pace as fast as a 911 Turbo, however, it was already hovering around the 100,000-unit mark a few years later. Last year it sold over 160,000, and has targeted 200,000 units by 2018. But it may not even take that long.
Automotive News reports that Porsche has advanced its targets to reach for 200,000 units by the end of this year or the next. The bump in sales would be driven particularly by the introduction of the new Macan, of which it aims to sell 50,000 units annually, starting next year. The Cayenne currently stands far and away as its most successful model. The 911 and Panamera have swapped second place a few times over the past five years, followed by the Boxster and Cayman.

Steve McQueen's last Porsche headed for auction

Most people might be happy ordering a new car off a lot, but Steve McQueen was most definitely not "most people." The Hollywood icon was known to custom-order his cars. What you see here is the last car McQueen would ever order, and now it's going up for auction. This is a 1976 Porsche 911 Turbo Carrera (known to aficionados as the 930) that the actor had done up in Slate Gray, with sunroof, dual mirrors, a limited-slip differential, black sports seats, and a switch on the dashboard to kill the taillights in case he was being pursued at night. Chassis number 9306800408 is powered by a 3.0-liter flat six that's turbocharged but (in a rare early configuration) not intercooled. The air-cooled engine features Bosch K-Jetronic fuel injection and drives 234 horsepower through a four-speed to the rear wheels. McQueen ordered the 930 new from Bob Smith Porsche in Hollywood. He died a few years later, never having special-ordered another new car – making this the last of its kind. "This car is rich in history," said his son Chad McQueen. "This is the last of the McQueen cars, really. That's known. That's real." And it can be yours, if you place the right bid. Mecum Auctions has it on consignment for its upcoming event during Monterey Car Week, with a portion of the proceeds to benefit Boys Republic – McQueen's own alma mater. STEVE MCQUEEN'S LAST SPECIAL-ORDER PORSCHE TO BE OFFERED AT MECUM MONTEREY 1976 Porsche Turbo 930 Personalized by The King of Cool to Cross the Block Aug. 15 WALWORTH, Wis. – July 14, 2015 – The very last car special-ordered by The King of Cool—the late mega movie star Steve McQueen—will be offered for sale at the Mecum Daytime Auction in Monterey this Aug. 13-15 at the Hyatt Regency Monterey Hotel and Spa – Del Monte Golf Course. A portion of the proceeds from the sale of the 1976 Porsche 930 Turbo Carrera will be donated to McQueen's alma mater, the reform school Boys Republic. "This car is rich in history," says McQueen's son Chad. "This is the last of the McQueen cars, really. That's known. That's real." McQueen's untimely death in 1980 at age 50 made this 1976 Porsche 930, chassis 9306800408, the very last of his special-order cars. His insatiable and notorious need for speed and his affinity for fine automobiles meant always having the best sets of wheels, and his Porsche 930 is no exception.

2014 Porsche Cayman promo video hits the web

Don't know how we missed this, but you don't have to play around with the 2014 Porsche Cayman configurator to see the new coupe in action; Porsche has given us more than two beautiful minutes of Cayman footage to enjoy.
The partners in the on-screen tango are the 275-horsepower base Cayman and the 325-hp Cayman S. If you like to keep track of such things, the former starts at $52,600, the latter at $63,800, plus $950 destination for each. Watching a video like the one below, however, is free.