1973 Porsche 911 on 2040-cars

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Another cool projection vid, this time with a Porsche 911

Porsche has become the latest automaker to take advantage of clever projection technology. The automaker worked up a quick presentation for the 2013 911 Carrera 4S to show off a bit of "motionless driving." The display tracks the sports car from production to back-road caning and city-center cruising, displaying a variety of exterior color choices and wheel options without resorting to a two-dimensional video.
This isn't the first time we've seen an automaker use its new product as a projection screen. Subaru, Hyundai, Lamborghini and others have all done the same, and the trick never fails to be visually interesting.
As you may recall, we got to play with the 2013 911 Carrera 4S back in November and found the machine to be a better daily driver than its rear-wheel drive counterpart. You can check out the projection video below.

Porsche hybrids come up short at Le Mans

Two cars, one finish, zero victories. That's a brief synopsis of Porsche's hybrid-vehicle performance in the 24 Hours of Le Mans race in France. There's always next year. Porsche entered two 919 Hybrid vehicles in the race. The No. 14 car essentially limped to the finish line after encountering drivetrain problems. The other Porsche hybrid, No. 20, was driven by Germany's Timo Bernhard, New Zealand's Brendon Hartley and Australia's Mark Webber. That car ran for more than 22 hours before its own powertrain issues did that racing team in for good. Both vehicles ran towards the front of the pack at times during the race, and the No. 20 car actually led the race after about 20 hours. Still, both teams said they were disappointed in the results. Porsche sister company Audi came up big for the 13th time in the race's long and storied history. One Audi R18 E-Tron Quattro won the race, while another finished second. The Toyota that had pole-position and was winning much of the race shut down after 15 hours of racing because of electrical issues and Nissan had trouble with is ZEOD RC. Check out Porsche's press release below, and read here for a more general race recap. STRONG PERFORMANCE BY PORSCHE 919 HYBRIDS BUT NO DREAM ENDING IN PROTOTYPE RETURN TO LE MANS Le Mans. After a strong performance by both Porsche 919 Hybrids, the Porsche Team was left empty-handed after a dramatic final stage of the race. Following more than 22 hours, car No. 20 driven by Timo Bernhard (Germany), Brendon Hartley (New Zealand) and Mark Webber (Australia) suffered a powertrain problem at the world's most famous endurance race, the 24 Hours of Le Mans. Earlier in the race the LMP1 class car was leading overall for a significant period of time. The second innovative and highly complex prototype – in the hands of Romain Dumas (France), Neel Jani (Switzerland) and Marc Lieb (Germany) – likewise proved to be very competitive, but was hampered by a drivetrain problem. However, their No. 14 car crossed the finish line under its own power. After a thrilling start to the race with changing weather conditions, numerous accidents and a relatively calm night, Bernhard took the overall lead in the No. 20. The longtime Porsche factory driver returned to the top spot after 20 of the 24 hours. At 12:36 (CET) on Sunday, he handed the leading car over to Webber. Less than 20 minutes later the Australian was forced to slow down and drove solely on electric power back to pit lane.

Gemballa reveals new Porsche 991-based GT convertible

Gemballa went through the ringer last year, but rebounded with products that signal a complete turnaround. The latest is the recently-released Porsche 911 Carrera S with a Gemballa GT aerodynamics and technology package. Aero-wise, it includes carbon fiber additions beginning with a front bumper wearing the classic Gemballa air intake design and a lower, angrier splitter. New side skirts run from wheel to wheel, the final piece being a rear bumper in three sculpted horizontal sections featuring a rear diffuser tucked between six rectangular exhaust tips.
No engine mods have been made, but the technology part of the tune - springs that are 30 millimeters shorter yet still able to work with the PASM system - is claimed to make the car faster. Bringing things to a halt is a new Brembo brake system hiding behind 21-inch GForged wheels that are lighter than Porsche's standard 20-inchers.
The Gemballa GT aero kit runs €19,860 ($26,070 U.S.), which includes paint and installation if you happen to be in Germany, and we're assuming that includes the suspension modification, brakes and sport exhaust. The GForged wheels are another €9,895 ($12,989 U.S.) depending on your choice of tire. Check out the press release below for more info, and the photo gallery above for all the angles.