1961 Porsche 356b T5 Super Classic Collectable Vintage on 2040-cars

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Audi CEO says brand's EVs are almost as profitable as its other cars

After, oh, a hundred years or so of building vehicles primarily powered by internal combustion engines, automakers around the world have been and still are pumping billions of dollars into the development of electric vehicle technology. Everything from platforms and batteries to motors and the software to control it all requires untold hours of development, and that takes time and money. Fortunately, it's not going to take long for that massive investment to start paying off, at least according to Audi CEO Markus Duesmann, who told Reuters in an interview that "The point where we earn as much money with electric cars as with combustion engine cars is now, or ... next year, 2023. They are very even now, the prices." As a brand, Audi contributed more than a quarter of overall profit for the massive Volkswagen Group, which has such powerhouse brands as Volkswagen and Porsche among others. Under the Audi umbrella are Lamborghini, Bentley and Ducati, and it seems those high-end branches aren't going anywhere, at least for now. "These brands ... are very valuable very profitable brands, where we can even expand the synergy level in the future," Duesmann said in the interview. "There are no plans whatsoever to get rid of them." Despite the overall profitability of the brand, the ongoing global chip crisis is causing headaches. "We had a very strong first half in 2021. We do expect a much weaker second half," said Duesmann, who added, "We really have trouble." In fact, so serious is the trouble that the brand is forced into "a day-to-day troubleshooting process" to limit the chip-shortage damage. The good news for the automaker is that Audi has been able to boost its profit margin from 8% prior to the pandemic in 2019 to 10.7% in the first half of 2021. The bad news is that various chip shortages aren't expected to get a whole lot better over the rest of the year. Related video:

Porsche tells 2014 911 GT3 owners to park their cars pending inspection

Porsche may have have a serious problem on its hands. After a rumored five 2014 911 GT3 coupes caught fire in recent weeks, Porsche launched an investigation and stopped delivering its road-ready racecar until it could diagnose the problem. Now, it has issued a press release asking all 2014 911 GT3 owners to immediately stop driving their cars until they can be inspected. Porsche is offering to pick up the cars from owners' homes and take them to the nearest dealer.
Porsche confirms that the at least two 911 GT3 coupes them have caught fire in Europe, and it has elected to inspect all 785 2014 GT3s worldwide. However, it claims no drivers have been injured in the fires. Unfortunately, Porsche says, "Internal studies to determine the cause of the engine damage have not been completed yet," so owners might have a bit of a wait before they are able to drive Porsche's ultimate 911 again. Scroll down to read the entire press release.

Watch the incredibly complicated operation of Porsche's new targa roof

Despite Porsche having claimed the name, targa tops are nothing new. In addition to the semi-roofless version of the 911, plenty of cars in the past have used removable roof panels - the new Corvette Stingray has one (as have prior generations), and this type of open-air experience has been available on past vehicles like the Pontiac Solstice Coupe and Honda Civic del Sol.
But when Porsche took the top off its brand new 911 Targa here at the Detroit Auto Show, it was indeed cause for pause. Simply put, this is one of the most complicated and intricate electronic roof panel removal techniques we've ever seen, save perhaps, for the setup found on the Japanese-market Civic del Sol from the 1990s.
We won't spoil the video for you, but basically, rather than just the roof panel coming off, the entire rear glass area lifts away the body in order for the small section over the passenger compartment to slide back. This has to be incredibly expensive to repair once it inevitably breaks. And we highly doubt you'll be able to operate this mechanism at any speed.