2003 Porsche 911 2dr Carrera Turbo Cpe on 2040-cars

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Porsche picks Maria Sharapova as brand ambassador

Russian-born tennis superstar Maria Sharapova has just inked a three-year deal with Porsche to be its brand ambassador, a position that will put her on a global campaign for the German automaker. The 26-year-old athlete isn't new to the role - she previously signed a similar three-year deal with Land Rover in 2006.
"Maria Sharapova is an exceptional athlete. She combines top performance in her sports with elegance and power. These are precisely the qualities that are embroiled in our sports cars," explained Matthias Mueller, CEO of Porsche AG, during the announcement. "Her profile and charisma are an ideal fit for Porsche. She is also highly respected around the world and enjoys an outstanding reputation," he added.
Some consider Porsche's choice of a female tennis player as its ambassador interesting, if not surprising. The automaker has traditionally marketed its vehicles with a masculine edge - Sharapova and the sport of tennis position the brand in a different light - likely an intentional decision. Do you think Porsche's choice was a good one? If not, who would you choose as its global ambassador?

Porsche 991 vs. 930 Flatnose in 911 Turbo convertible faceoff

The Porsche 911 Turbo has a legacy of being a tough car to drive. With a ton of power set right over the rear wheels, its reputation is to lose control as soon as the driver stops concentrating. However, this isn't quite so true anymore. The modern ones are tamed through technology with things like hydraulically controlled engine mounts, not to mention all-wheel drive. In its latest video, Autocar tries to decide whether 25 years of progress really makes the turbo a better vehicle.
It's summer, so what better version to compare than the 911 Turbo Cabriolet? In one corner, Autocar has the latest and greatest 2014 version pumping out 513 horsepower and 486 pound-feet of torque with a seven-speed dual-clutch gearbox. Its challenger is a 1989 911 flatnose convertible sporting 326 hp and 347 lb-ft of torque. It's a truly rare car in the UK with only eight of them remaining on the roads in that region.
Granted, this test isn't so much a battle as it is a comparison. There's no question that the modern 911 would beat the classic in practically every objective category. What the video aims to find out is whether the flatnose is better in subjective measurements like its "feel." Scroll down to watch these two droptop Porsches square off.

1973 Porsche 911 Carrera RS takes center stage with Petrolicious

Today, one of the most exciting track toys available is the Porsche 911 GT3. Its forbearer, though, was an altogether different beast that was every bit as exciting. Yes, we're talking about the old 911 Carrera RS that blessed the early 1970s. With a mere 1,580 cars built, meant specifically to satisfy the FIA's homologation requirements, the RS is one rare pre-Malaise era cars.
Complete with a 2.7-liter flat-six engine, this RS of Mark Haddawy is one of the earlier examples of the breed (later cars received a larger, 3.0-liter engine). Still, it can scamper to 60 miles per hour in a very respectable 5.6 seconds and will happily hit 150 mph in a straight line. Sporting Porsche's iconic duckbill rear spoiler, the equally iconic Fuchs wheels, as well as slew of options, as Haddawy points out, each of the nearly 1,600 RS models is its own unique iteration on the Porsche performance formula.
Take a look below for the latest video from the crew at Petrolicious.