2000 Pontiac Firebird Convertible 2-door 3.8l White Black Racing Stripes on 2040-cars

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A case for Pontiac's return

Sadly, many brands have disappeared off of the automotive landscape over the decades. Many people have imagined over the years of restarting defunct automotive brands. A few of those dreamers even made prototypes to shop around and to established connections with investors. But, alas poor Yorick, however valiant an effort, many brands are shuttered for good, rarely to be heard of again except in historical tales or maybe seen in car shows. So, what do you do when you win the lottery? Not just any lottery... In fact, it is a lottery that takes care of you and your loved ones for life? You and your family don't have to work, ever. You can give to charity, pay other people to do those projects that you've been putting off, and so on and so on. But, you're still a Car Nut right? There begins the conundrum. Do you buy and fix cars, new premium cars, old muscle cars, or classics, or maybe, just maybe, do you buy the rights to an old departed automotive brand and bring it back to life. Hmm. Which brand? The problem with the old Pontiac was that it was an additional badge engineered vehicle in the portfolio of GM. The meant the brand was diluted by competition from its own parent company, in addition to the competition outside the camp. So, if it were to come back, it would have to be different. Yet, it would still need to keep true to its roots at the same time in order to wake up its armies of existing fans. Even those that aren't fans of Pontiac cannot deny that Pontiac has a long heritage of legendary vehicles. So do Packard, and Studebaker, and others. So, why would a lottery winner choose Pontiac as the marque to bring back? That's easy! Pontiac's long heritage is closely tied to performance vehicles that made many of a teenager drool. Even more important though is that Pontiac is still fresh on people's minds. The brand itself is only recently departed. So, Boomers, Generation X, and Millenials all would all be able to identify with it as opposed to brand names that disappeared multiple decades ago and that now have a more limited appeal. The return of Pontiac couldn't just be another launch of a badge engineered vehicle. It would have to be performance oriented, yes. But, it would have to be unique in some way, a niche brand. What niche though? Look at the automotive landscape now and you see that Tesla is the one out there grabbing at the wide open electric niche with success.

Junkyard Gem: 1988 Pontiac 6000 LE Safari Wagon

The Detroit station wagon was fast losing sales to minivans and trucks as the decade of the 1980s progressed, but Pontiac shoppers still had plenty of choices as late as the 1988 model year. A visit to a Pontiac dealership in 1988 would have presented you with three sizes of wagon, from the little Sunbird through the midsize 6000 and up to the mighty Parisienne-based Safari. Today's Junkyard Gem is a luxed-up 6000 LE, complete with "wood" paneling, found in a car graveyard in Fargo, North Dakota. Confusingly, the "Safari" name in 1988 was used by Pontiac to designate both a specific model — the wagon version of the Parisienne/Bonneville— and as the traditional Pontiac designation for a station wagon. That meant that the wagon we're looking at now was a Safari but not the Safari in the 1988 Pontiac universe. The 6000 lived on the GM A-Body platform, as the Pontiac-badged version of the Chevrolet Celebrity. Production ran from the 1982 through 1991 model years, with the A-Body Buick Century surviving all the way through 1996. The LE trim level came between the base 6000 and the gloriously complex 6000 STE (which wasn't available in wagon form, sadly). I visited this yard in Fargo after judging at the Minneapolis 500 24 Hours of Lemons in Brainerd, Minnesota, last fall. Up to that point, I had visited 47 of the Lower 48 United States, with just North Dakota remaining, so I made a point of doing a Fargo detour in order to check that state off my list. I'm pleased that I found such a good example of the 1982-1996 GM A-Body in this yard, because the most famous of all the A-Bodies is the 1987 Oldsmobile Cutlass Ciera driven to Brainerd by the inept Fargo-based kidnappers in the film "Fargo." This Minnesota-plated 6000 had some rust, but just negligible levels by Upper Midwestern standards on a 31-year-old car. The interior looked very good, with the original owner's manual still inside. The 6000 LE boasted "redesigned contoured seats and London/Empress fabric," which sounds pretty swanky. Something less swanky lives under the hood: an Iron Duke 2.5-liter pushrod four-cylinder engine, known as the Tech 4 by 1988. The Iron Duke was, at heart, one cylinder bank of the not-quite-renowned Pontiac 301-cubic-inch V8; while fairly rugged, the Duke ran rough (typical of large-displacement straight-four engines) and made just 98 horsepower in this application. Pontiac offered a couple of optional V6s in the 6000 in 1988, but no Quad 4.

Fiero-based Zimmer Quicksilver was objectively terrible, but we'd totally drive it

Now here's something you don't see everyday. It's listed in our classified ads as a 1986 Pontiac Fiero, but as you can see, that description is a bit misleading. In fact, it's a Zimmer Quicksilver, which was indeed built atop the guts of a mid-engine Fiero coupe but was heavily modified by the Zimmer Motorcars Corporation at a facility in Pompano Beach, Florida. And the one you see here actually seems to be a pretty decent deal for a highly unusual car. We're not sure what was a more popular starting point for kit and custom cars in the 1980s and 1990s, but it would have to be either the Fiero or the vintage air-cooled Volkswagen Beetle. Fiero-based machines usually mimicked the design direction of any number of highly desirable Italian stallions, most commonly, we'd guess, the Lamborghini Countach. The Quicksilver is an altogether different animal, with over a foot of extra wheelbase added in front of the A-pillar to make for a dramatic, long and low silhouette that somehow still only has barely enough room for two passengers in its leather- and wood-lined interior. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. A stock 2.8-liter V6 engine from General Motors is mated to a three-speed automatic transmission that sends 140 horsepower and 170 pound-feet of torque to the rear wheels. Period road tests found the 0-60 run took a little over 10 seconds, which is terrible today but wasn't all that bad for the mid '80s. Best we can tell, only around 170 Quicksilvers were made between 1984 and 1988, which are, not coincidentally, the same years that Pontiac produced the Fiero. The 1986 Zimmer Quicksilver you see here is priced at $18,495 and shows well under 30,000 miles on the odometer. There aren't a lot of Zimmer Quicksilvers currently for sale for us to compare, but the ones we did find that had sold within the last few years suggest a little under $20,000 is a reasonable asking price. It could be a fun and offbeat addition to the garage, and if nothing else, you're not likely to see another one at your local car show. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.