1981 Pontiac Firebird Formula 455, 4.3 V8 on 2040-cars

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Automakers tussle over owners of 'orphan' makes

When General Motors put down several of its brands in recent years, it also let loose thousands of brand-loyal customers who will eventually need another car.
R.L. Polk Associates estimates there are more than 18 million cars from 16 discontinued makes on the road today. Those "orphan owners" have sales-hungry competitors seeing dollar signs. GM is offering Saturn owners $1,000 cash toward a Chevy Cruze, Cadillac CTS or a GMC Acadia. Ford is giving its Mercury lease customers a chance to get out of their contracts with no early-termination penalty and offering to waive six remaining payments if they drive off in a Ford or Lincoln.
Edmunds.com research shows the efforts are paying off somewhat for GM, with 39 percent of Pontiac owners, 37 percent of Hummer owners and 31 percent of Saturn owners taking delivery of another GM-branded vehicle. But that leaves as much as 69 percent of owners going elsewhere. Ford, Honda and Toyota seem to be attracting many former GM owners.

1969 Pontiac GTO Judge vs. 2006 GTO, which Goat gets your vote?

The Pontiac GTO was perhaps the most iconic muscle car of the '60s and early '70s. With its beefy V8 and color palette screaming for attention, it summarized in a single vehicle everything that made the era so appealing to many young people. Pontiac tried to collect just a few drops of that aura again in the 2000s with a revived GTO, but with decidedly mixed results. The performance was still there with its big V8, but the looks never quite lived up to the powertrain. Now, Generation Gap wants to know which of these Goats is the one to own.
Things are skewed immediately because the 2006 GTO here is a real ringer. It comes from famous tuner Ken Lingenfelter's collection, and it's a one-off example partially fettled by GM Performance boasting a twin-turbocharged LS2 V8 with a claimed 750 horsepower and a wide-body kit. This Goat definitely isn't what you're going to find just browsing for one to buy in the newspaper. Still, dip the throttle just a little, and this GTO pulls like a freight train. It's enough to turn the two hosts into giggling schoolboys behind the wheel.
The '69 GTO Judge here is also out of Lingenfelter's collection, but this one is all stock with a 400-cubic-inch (6.6-liter) V8 and a Ram Air hood for a claimed 366 hp. It might not have the unbelievable power of the turbo '06, but it makes up for it with style to spare.

Junkyard Gem: 1986 Pontiac Sunbird Sedan

The J-Body platform was a giant seller for GM, staying in production from the first 1981 Chevrolet Cavalier all the way through that final 2005 Pontiac Sunfire. Outside of North America, Opels and Daewoos and Isuzus and Holdens and Vauxhalls and even Toyotas flew the J flag, and better than ten million rolled out of showrooms during that quarter-century. In the United States, Chevrolet, Oldsmobile, Pontiac, Buick, and Cadillac each sold J-Bodies. Of those, the Pontiac Sunbird often had the sportiest image, more cavalier than even the Cavalier Z24. I've documented a discarded Sunbird Turbo in the past, and now here's a bread-and-butter Sunbird sedan from the same era. The Sunbird name began its life in 1976 on the Pontiac-badged version of the rear-wheel-drive Buick Skyhawk, itself based on the Chevy Vega. The first J-Body Pontiacs had J2000 badges, then 2000 badges, then 2000 Sunbird badges, until finally the pure non-2000 Sunbird appeared for the 1985 model year. I remain disappointed that the 2000 name didn't survive into our current century, because we could have had a 2000 Pontiac 2000, or just the "2000 2000" for short. The base engine in the '86 Sunbird was this SOHC 1.8-liter four of Brazilian origin, rated at 84 horsepower. Originally developed by Opel in the late 1970s, this engine family went into cars built all across the sprawling GM empire. 84 horsepower doesn't sound like much— and it wasn't much, even by 1986 standards— but at least the original buyer of this car had the smarts to get the five-speed manual transmission. This car weighed just 2,336 pounds, a good 500 pounds lighter than the current Chevy Sonic, so performance with the manual transmission was tolerable. The '86 Sunbird's interior was much nicer than those in its Cavalier siblings, though nowhere near the Cadillac Cimarron's reading on the Plush-O-Meter. An AM/FM/cassette stereo with auto reverse was serious audio hardware in a cheap car during the middle 1980s, when even a scratchy factory AM-only radio cost the equivalent of several hundred 2020 bucks. The price tag of this car started at $7,495, or about $17,500 in 2020 dollars. The cheapest possible Cavalier sedan went for $6,888 in 1986, but a zero-option base '86 Cavalier would make you think you'd been transported to the Soviet Union every time you slunk into its harsh confines. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.