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German prosecutors have recorded calls between VW bigwigs talking dieselgate

It's barely possible to believe how poorly Volkswagen continues to handle dieselgate. Depending on which day you catch the news, the German carmaker embodies the corporate venality of "Michael Clayton," the comic blundering of the Coen Brothers' "Burn After Reading," and the every-man-for-himself vengeance of "Reservoir Dogs." Today is Tarantino day, with news that German prosecutors have recordings of phone calls between former Audi and Porsche development boss Wolfgang Hatz, ex-Volkswagen Group executive Matthias Muller, and current Porsche executives Oliver Blume and Michael Steiner. Hatz made the calls to the trio in November 2015, two months after Volkswagen admitted its diesel-particulate sins to the U.S. Environmental Protection Agency. Hatz was still employed at the time, and in his company car. Who recorded the calls? His wife. Hatz and his missus apparently saw the storm coming and started stacking defenses early. Hatz's wife, who can be heard encouraging Hatz during at least one call, sent the recordings to Hatz's attorney from her mobile phone. According to a Google translation of the German newspaper Handelsblatt's report, she included the note, "Here is a very long, but quite informative conversation on the current situation with useful formulations." The report in Handelsblatt said that in Germany it is generally "not allowed" to record a conversation and pass it on to a third party. We don't know how the authorities will handle this matter, since prosecutors found the recordings in e-mail attachments on Mrs. Hatz's mobile phone. Remember, when the diesel scandal broke, VW spent months saying that only a small number of low-level personnel were behind it, and all of the higher-ups had been blindsided. Ex-CEO Martin Winterkorn claimed to be "stunned that misconduct on such a scale was possible in the Volkswagen Group." Winterkorn successor Matthias Muller said, "according to current information, a few developers interfered in the engine management." Former VW USA honcho Michael Horn told a congressional committee that "a couple of software engineers" programmed the software for reasons no one could understand. In the recorded conversations, Hatz apparently called Muller to find out how VW planned to treat him.

A case for Pontiac's return

Sadly, many brands have disappeared off of the automotive landscape over the decades. Many people have imagined over the years of restarting defunct automotive brands. A few of those dreamers even made prototypes to shop around and to established connections with investors. But, alas poor Yorick, however valiant an effort, many brands are shuttered for good, rarely to be heard of again except in historical tales or maybe seen in car shows. So, what do you do when you win the lottery? Not just any lottery... In fact, it is a lottery that takes care of you and your loved ones for life? You and your family don't have to work, ever. You can give to charity, pay other people to do those projects that you've been putting off, and so on and so on. But, you're still a Car Nut right? There begins the conundrum. Do you buy and fix cars, new premium cars, old muscle cars, or classics, or maybe, just maybe, do you buy the rights to an old departed automotive brand and bring it back to life. Hmm. Which brand? The problem with the old Pontiac was that it was an additional badge engineered vehicle in the portfolio of GM. The meant the brand was diluted by competition from its own parent company, in addition to the competition outside the camp. So, if it were to come back, it would have to be different. Yet, it would still need to keep true to its roots at the same time in order to wake up its armies of existing fans. Even those that aren't fans of Pontiac cannot deny that Pontiac has a long heritage of legendary vehicles. So do Packard, and Studebaker, and others. So, why would a lottery winner choose Pontiac as the marque to bring back? That's easy! Pontiac's long heritage is closely tied to performance vehicles that made many of a teenager drool. Even more important though is that Pontiac is still fresh on people's minds. The brand itself is only recently departed. So, Boomers, Generation X, and Millenials all would all be able to identify with it as opposed to brand names that disappeared multiple decades ago and that now have a more limited appeal. The return of Pontiac couldn't just be another launch of a badge engineered vehicle. It would have to be performance oriented, yes. But, it would have to be unique in some way, a niche brand. What niche though? Look at the automotive landscape now and you see that Tesla is the one out there grabbing at the wide open electric niche with success.

GM reintroduces Tripower name in the worst way possible

The story of General Motors' use of the Tripower moniker begins way back in 1957, when Semon E. "Bunkie" Knudsen, then General Manager of GM's Pontiac division, directed his engineers to inject more performance into his brand's line of V8-powered automobiles. Fuel injection was an option, but hot rodders flocked instead to Tri-Power (marketed way back when with a hyphen), which grafted a trio of two-barrel Rochester carburetors onto a single intake manifold. A legend was born. And that legend was born of performance. At idle and when full power wasn't required, Pontiac's Tri-Power system used just the middle carburetor, which helped make the setup easier to tune. Depending on the year and model, either a vacuum system or a mechanical linkage opened up the two outer carbs, thereby switching from two barrels to six, and allowing the engine to take in more fuel and air. And it was an easy marketing win – six barrels is better than four barrels, right? Because performance! So, when news filtered in that GM has resurrected the Tripower name, those of us who grew up attending classic car shows and wrenching on old Pontiacs did a double-take. And then we all collectively sighed. Turns out that today's Tripower refers to a trio of fuel-saving measures that include cylinder deactivation, active thermal management, and intake valve lift control, according to Automotive News. And, at least for now, it applies to GM's line of fullsize trucks powered by a 2.7-liter turbocharged four-cylinder engine. We're all for saving fuel whenever possible. And we have zero say in how any automaker chooses to market its products and technologies. But, we'll offer our two cents anyway: Relaunching a storied name from the past is fine. Relaunching a storied name from the past while completely overlooking the reasons the name got famous in the first place is only going to irritate the people who remember the name in the first place. Couldn't they just call this new technology package something else? Related Video: News Source: Automotive NewsImage Credit: Getty Green Marketing/Advertising Chevrolet GM Pontiac Automotive History Truck chevrolet silverado