2005 Pontiac Vibe Base Wagon 4-door 1.8l on 2040-cars

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Automakers tussle over owners of 'orphan' makes

When General Motors put down several of its brands in recent years, it also let loose thousands of brand-loyal customers who will eventually need another car.
R.L. Polk Associates estimates there are more than 18 million cars from 16 discontinued makes on the road today. Those "orphan owners" have sales-hungry competitors seeing dollar signs. GM is offering Saturn owners $1,000 cash toward a Chevy Cruze, Cadillac CTS or a GMC Acadia. Ford is giving its Mercury lease customers a chance to get out of their contracts with no early-termination penalty and offering to waive six remaining payments if they drive off in a Ford or Lincoln.
Edmunds.com research shows the efforts are paying off somewhat for GM, with 39 percent of Pontiac owners, 37 percent of Hummer owners and 31 percent of Saturn owners taking delivery of another GM-branded vehicle. But that leaves as much as 69 percent of owners going elsewhere. Ford, Honda and Toyota seem to be attracting many former GM owners.

Classic Pontiac Trans Am Firebird Super Duty 455 sells for nearly $90,000

Historically, the Pontiac Firebird Trans Am raised the performance levels a notch or two over a plain Firebird in the muscle car hierarchy of the Sixties. But the Super Duty 455 version of the Trans Am — that number represents the cubic inches of the hand-assembled V8 engine — moved the performance needle big time in 1974. So much so that a clean example of the machine sold recently on the Hagerty Marketplace auction site for $89,296. Advertised with just under 54,000 miles on the clock and having undergone a thorough restoration, the Buccaneer Red model was one of just 943 Pontiac Firebirds equipped with the Super Duty 455 package for the 1974 model year. That build had also been offered in 1973. The Hagerty listing drew more than 21,000 views and 39 bids. According to Hagerty's valuation report, a similar car would be worth $85,700 in good condition, and $103,000 if it was in ‘“concours condition.” The Super Duty motor borrowed technology from the lineÂ’s 366-cubic-inch NASCAR engine, and featured heavy-duty connecting rods and an entirely new block with a revised crankshaft and heads to deliver a claimed 310 horsepower. The Firebird that sold was indeed loaded, with a three-speed Hydra-matic transmission (which surely reduced its overall value), power locks and windows, AC, dual exhausts, heavy duty stabilizer bars all around, and a “custom Interior trimmed in Red perforated Morrokide vinyl upholstery.” The entry of PontiacÂ’s pony car in the U.S., facing off against the Mustang and Camaro, dates back to 1967, when it was offered with an inline six and optional V8. The first Trans Ams were introduced two years later, the name derived from a handling package. General Motors ceased production of new Pontiacs in 2002 owing to declining sales and losing stakes in the sports coupe market. The big 455-cid V-8 had disappeared years earlier.

What car brand should come back?

Congratulations, wishful thinker! You've been granted one wish by the automotive genie or wizard or leprechaun or whoever has been gifted with that magical ability. You get to pick one expired, retired or fired automotive brand and resurrect it from its heavenly peace! But which one? That's a tough decision and not one to be made lightly. As we know from car history, the landscape is littered with failed brands that just didn't have what it took to cut it in the dog-eat-dog world of vehicle design, engineering and marketing. So many to choose from! Because I am not a car historian, I'll leave it to a real expert to present a complete list of history's automotive misses from which you can choose, if you're a stickler about that sort of thing. And since I'm most familiar with post-World War II cars and brands, that's what I'm going to stick to (although Maxwell, Cord and some others could make strong arguments). So, with the parameters established, let's get started, shall we? Hudson: I admit, I really don't know a lot about Hudson, except that stock car drivers apparently did pretty well with them back in the day, and Paul Newman played one in the first Cars movie. But really, isn't that enough to warrant consideration? Frankly, I think the Paul Newman connection is reason enough. What other actor who drove race cars was cooler? James Dean? Steve McQueen? James Garner? Paul Walker? But, I digress. That's a story for another day. Plymouth: As the scion of a Dodge family (my grandfather had a Dodge truck, and my mom had not one, but two Dodge Darts – the rear-wheel-drive ones with slant sixes in them, not the other one they don't make any more), I tend to think of Plymouth as the "poor man's Dodge." But then you have to consider the many Hemi-powered muscle cars sold under the Plymouth brand, such as the Road Runner, the GTX, the Barracuda, and so on. Was there a more affordable muscle car than Plymouth? When you place it in the context of "affordable muscle," Plymouth makes a pretty strong argument for reanimation. Oldsmobile: When I was a teenager, all the cool kids had Oldsmobile Cutlasses, the downsized ones that came out in 1978. At one point, the Olds Cutlass was the hottest selling car in the land, if you can believe that. Then everybody started buying Honda Civics and Accords and Toyota Corollas and Camrys, and you know the rest. But going back farther, there's the 442 – perhaps Olds' finest hour when it came to muscle cars.