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STUDY: Ford owns brand loyalty in 2009; Scorned Saturn, Pontiac buyers will look outside of GM

Ford buyers appear to love their cars more than customers of any other automotive brand, returning back to the American automaker when it comes time to purchase their next vehicle. According to a study by Experian Automotive, six of the top 10 vehicles for customer brand loyalty wear badges from the Blue Oval. That includes the Ford Fusion (62.4 percent), Ford Edge (57.9 percent), Ford Five Hundred/Taurus (56 percent), Ford Freestyle (51.9 percent), Ford Escape (49.4 percent) and the Ford Focus (47.57 percent).
Other vehicles making up the top 10 include the Toyota Prius (52 percent), Chevy Impala (51.7 percent), Toyota Camry (47.8 percent) and Toyota Corolla (47.56 percent). This brings up an interesting question: With the closing of automotive brands like Saturn and Pontiac, where are those buyers to turn for their next automotive purchase?
Apparently, not back to General Motors. According to Experian, Pontiac owners are most likely to look to the Ford lineup for their next car or truck and Saturn shoppers will switch to Toyota or Honda - not particularly surprising given that Saturn was meant to compete with import brands. Experian predicts that GM's overall market share will fall from 20 percent to about 17.5 percent, with most of the slack being picked up by Ford, Honda and Toyota.

Junkyard Gem: 2001 Pontiac Bonneville SSEi

The General's Pontiac Division sold Bonnevilles from 1958 through 2005, which turned out to be well over half of the marque's existence. Named after the Bonneville Salt Flats, some Bonnevilles were huge but pretty quick, others were slow-motion land yachts, and some were nearly indistinguishable from their Buick and Oldsmobile brethren. The final generation, sold for the 2000 through 2005 model years, were among the quickest and most distinctive-looking Bonnevilles ever built, but they arrived in showrooms at a time when the clock was ticking for the division's very survival. Today's Junkyard Gem is one of those cars, an '01 with the hot-rod SSEi package. The Bonneville SSEi first appeared in the 1992 model year, just a year after the Buick Park Avenue Ultra was the first of many GM cars to get the 3.8-liter Buick V6 with an Eaton supercharger bolted on top. Production of the Bonneville SSEi continued through the 2003 model year, after which the GXP version and its Cadillac Northstar V8 took over. The 2001 version of this engine made 240 horsepower, good for plenty of torque-steery fun. Could you get this car with a manual transmission? What do you think? Some cursory research indicates that 1970 was the last model year for a three-pedal Bonneville, and even those cars must be incredibly rare. This one looks to have been in nice shape when it arrived here, with the original manuals still in the glovebox. By 2006, the Bonneville was gone; four years later, Pontiac was gone. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Stop all black Bonnevilles!

Airbag recall adds 85k Pontiac Vibes to tally

The repairs needed for the faulty airbag inflators supplied by Takata continue to expand. Toyota initially announced a recall of 766,300 vehicles equipped with the bad part on June 11 as a followup to a campaign from 2013. Soon after, the National Highway Traffic Safety Administration opened a preliminary evaluation into five automakers who also used the component in their models. Now, NHTSA has released the official announcement of the latest Toyota recall listing 844,277 affected cars, including the newly added 2003-2004 Pontiac Vibe.
While NHTSA's document didn't include a model-by-model breakdown, General Motors spokesperson Alan Adler estimated to Autoblog that roughly 85,000 Vibes in the US would be covered under the latest recall. Like the rest of the affected models, the airbag inflator could rupture in a crash causing the bag not to work correctly, possibly spraying metal fragments at the occupant.
Toyota spokesperson Cindy Knight told Autoblog that the reason for the disparity between the earlier press release and NHTSA document was that Toyota was continuing to comb through VINs to create a list of affected vehicles. The original number was an estimate of that process at the time. Scroll down to the recall report from NHTSA.