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This or That: 2005 Chrysler Crossfire SRT6 vs. 1984 Pontiac Fiero

Welcome to another round of This or That, where two Autoblog editors pick a topic, pick a side and pull no punches. Last round pitted yours truly against Associate Editor Brandon Turkus, and my chosen VW Vanagon Syncro narrowly defeated Brandon's 1987 Land Rover. In fact, it was, by far, the closest round we've seen, with 1,907 voters seeing things my way (for 50.8 percent of the vote) versus 1,848 votes for Brandon's Rover (49.2 percent). Sweet, sweet victory! For this latest round of This or That, I've roped Editor Greg Migliore into what I think is a rather fun debate. We've each chosen our favorite terrible cars, setting a price limit of $10,000 to make sure neither of us went too crazy with our automotive atrocities. I think we've both chosen terribly... and I mean that in the best way possible. 2005 Chrysler Crossfire SRT6 Jeremy Korzeniewski: Why It's Terrible: Taken in isolation, the Chrysler Crossfire isn't necessarily a terrible car. In fact, it drives pretty darn well, and there's a lot of solid engineering under its slinky shape. Problem is, that engineering was already rather long in the tooth well before Chrysler ever got its hands on it, having come from Mercedes-Benz, which used the basic chassis and drivetrain in a previous version of its SLK coupe and roadster. Granted, the SLK was an okay car, too, but even when new, it hardly set the world on fire with sporty driving dynamics. Chrysler took these decent-but-no-more bits and pieces from the Mercedes parts bin – remember, this car was conceived in the disastrous Merger Of Equals days – and covered them with a rather attractive hard-candy shell. Unfortunately, the super sporty shape wrote checks in the minds of buyers that its well-worn mechanicals were simply unable to cash, though an injection of power courtesy of a supercharged V6 engine in the SRT6 model, as seen here, certainly helped ease some of those woes. In the end, Chrysler was left with a so-called halo car that looked the part but never quite performed the part. It was almost universally panned by critics as an overpriced parts-bin special, which, I must add, was damningly accurate. As a result, sales were very slow, and within the first few months, dealers were clearancing the car at cut-rate prices, just to keep them from taking up too much of the showroom floor. Why It's Not That Terrible, After All: I can speak from personal experience when discussing the Chrysler Crossfire. You see, I owned one. Well, sort of...

Online Find: 1970 Pontiac Firebird Concept, cousin of the Weinermobile

So there's this for sale over at Hemmings: the 1970 Pontiac Firebird One concept designed by Harry Bentley Bradley and built by Dave Crook. For sale at the time of writing in Bellevue, Washington for $94,950, most of the seller's description appears to be pulled from a 2001 Barrett-Jackson listing, when the car was sold at auction for $61,600. Before we get to the car, it helps to know the man behind it: Bradley was a designer at General Motors from 1962 to 1966 who, against company policy, continued to submit designs to Hot Rod magazine under an assumed name. Mattel poached him in 1966 to design its brand new toy line called Hot Wheels, and Bradley designed all of them except one. He only stayed at Mattel for a year because he didn't think Hot Wheels would be successful, then left to start his own design company. Among other works, he penned the most recent example of the Oscar Mayer Wienermobile. Now can you see the Firebird One's design language? Since it apparently has a letter of documentation from GM design staff, we'll assume that GM asked the then-freelancing Bradley to work some magic on its muscle car, this being the totally Hot-Wheels influenced result. There are 17,456 miles on its 255-horsepower, 350 cubic-inch V8. The interior has tan leather, custom bucket seats, a wood grain dash, and one of the most awkward spare tire placements ever. The seller assures all prospective buyers that it is, like the Death Star, "fully operational."

STUDY: Ford owns brand loyalty in 2009; Scorned Saturn, Pontiac buyers will look outside of GM

Ford buyers appear to love their cars more than customers of any other automotive brand, returning back to the American automaker when it comes time to purchase their next vehicle. According to a study by Experian Automotive, six of the top 10 vehicles for customer brand loyalty wear badges from the Blue Oval. That includes the Ford Fusion (62.4 percent), Ford Edge (57.9 percent), Ford Five Hundred/Taurus (56 percent), Ford Freestyle (51.9 percent), Ford Escape (49.4 percent) and the Ford Focus (47.57 percent).
Other vehicles making up the top 10 include the Toyota Prius (52 percent), Chevy Impala (51.7 percent), Toyota Camry (47.8 percent) and Toyota Corolla (47.56 percent). This brings up an interesting question: With the closing of automotive brands like Saturn and Pontiac, where are those buyers to turn for their next automotive purchase?
Apparently, not back to General Motors. According to Experian, Pontiac owners are most likely to look to the Ford lineup for their next car or truck and Saturn shoppers will switch to Toyota or Honda - not particularly surprising given that Saturn was meant to compete with import brands. Experian predicts that GM's overall market share will fall from 20 percent to about 17.5 percent, with most of the slack being picked up by Ford, Honda and Toyota.