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STUDY: Ford owns brand loyalty in 2009; Scorned Saturn, Pontiac buyers will look outside of GM

Ford buyers appear to love their cars more than customers of any other automotive brand, returning back to the American automaker when it comes time to purchase their next vehicle. According to a study by Experian Automotive, six of the top 10 vehicles for customer brand loyalty wear badges from the Blue Oval. That includes the Ford Fusion (62.4 percent), Ford Edge (57.9 percent), Ford Five Hundred/Taurus (56 percent), Ford Freestyle (51.9 percent), Ford Escape (49.4 percent) and the Ford Focus (47.57 percent).
Other vehicles making up the top 10 include the Toyota Prius (52 percent), Chevy Impala (51.7 percent), Toyota Camry (47.8 percent) and Toyota Corolla (47.56 percent). This brings up an interesting question: With the closing of automotive brands like Saturn and Pontiac, where are those buyers to turn for their next automotive purchase?
Apparently, not back to General Motors. According to Experian, Pontiac owners are most likely to look to the Ford lineup for their next car or truck and Saturn shoppers will switch to Toyota or Honda - not particularly surprising given that Saturn was meant to compete with import brands. Experian predicts that GM's overall market share will fall from 20 percent to about 17.5 percent, with most of the slack being picked up by Ford, Honda and Toyota.

1970 Firebird Trans-Am with front-mid-engine to be immortalized as a Hot Wheels car

Each year, the Hot Wheels Legends Tour scours the country to find the coolest real-life cars and chooses one to be made into a $1 diecast toy. Earlier this month, the search came to an end when Riley Stair's heavily modified 1970 Pontiac Firebird Trans-Am won the honors. In a normal year, the Hot Wheels Legends Tour would visit multiple cities, holding a car show where judges would select one winner for that stop. At SEMA, each city's winner would then compete for the top spot. However, due to the coronavirus pandemic, this year the contest was held virtually and globally. And since SEMA was canceled too, the finale was held on the "Jay Leno's Garage" YouTube channel with Leno, Snoop Dogg, Gabriel Iglesias, and Hot Wheels designers as judges. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. What set the Firebird apart was, for starters, its front-mid-engine layout. Its LSX V8 was pushed so far back into the firewall that one bank of exhaust headers had to flow forward before curving around the front of the engine to a side-dump. Of course, all of this was custom fabricated, like the roll cage and front tube frame, with professional-grade welds. The body was also heavily modified, flared and channeled to give it a mean stance. But it's the custom Ohlins suspension with independent rear that give it its track-ready look. Perhaps most impressively, this car, which could go toe-to-toe against (and frankly exceed many) six-figure pro builds at SEMA, was built in the side yard of Stair's parents' house. Aside from body and paint, this was a shadetree job. Stair says it took a couple of years, devoting nearly every night and weekend to transforming a rusty and dented Firebird into his dream machine. Other finalists included a Street Freak-style 1969 Corvette from Florida, cartoony 1959 Chevy Ute nicknamed the "Hulk-amino", Rocket Bunny-style Cayman, 1,000-horsepower Chevy Apache, V8-powered Mini Cooper, stanced Fiat 126 from Germany, chopped VW Brasilia from Mexico, and a race-ready 1976 Hillman Imp from the U.K. Cars were judged on creativity, authenticity, and built-not-bought spirit. Look for the Trans-Am to appear in the 2021 Hot Wheels lineup. Related Video:   Featured Gallery Hot Wheels Legends Tour 2020 View 16 Photos Toys/Games Pontiac Coupe Performance Classics

Howard Stern latest in Seinfeld's passenger seat for CiCGC

We'll be honest: the actual cars in Jerry Seinfeld's hit internet series, Comedians In Cars Getting Coffee, typically take a back seat to the celebrities in the front row. Seinfeld usually throws in a few lines about his classic wheels in the first minute or so, and then moves on to the important business of sprightly conversation and pithy one-liners. It's great.
This time around, with legendary motormouth Howard Stern riding shotgun, the 1969 Pontiac GTO Judge that might have been a co-star, gets forgotten about almost completely. Instead, Stern spends a tremendous amount of screen time extolling the virtues of his therapy sessions, attempts to dive into Seinfeld's prowess as a lover and generally makes a nuisance of himself. Pretty much to plan, then.
Scroll below to hear Howard accuse Jerry of acting like Jesus, just before declaring himself the greatest radio personality in the history of the business.