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Pontiac should come back as a performance division for GM

For decades the Pontiac brand was known as GM's performance brand. From the 1964 Pontiac GTO, to the 1967 Firebird, to the 1984 Fiero, to the 2006 Solstice Turbo, and 2009 G8 GXP, Pontiac had a reputation for building exciting cars, with bold styling and performance to back it up. When the Camaro was killed off in 2002, the Pontiac Firebird died off with it, and the last Pontiacs were built in early 2010. But with names like G3, G4, and G6, Pontiac's performance image had long faded from it's earlier glory days. My idea for Pontiac's revival would be to bring it back as a dedicated performance marque similar to Chevy's Super Sport (SS) line up of years past. First, and most obvious would be to bring back the Pontiac Firebird. Offering the entry-level model with the Camaro's 275HP turbo 4 cylinder engine, then having the Camaro SS's 455HP V8, but also offering a halo model Trans Am that is a revamped Camaro ZL-1 along with it's tire-shredding 650HP, supercharged V8 and race tuned suspension. Secondly, I would bring back the GTO. Which I would base on the current Chevy SS, but I would use the full 455-horsepower LS4 V8 (rather than the 415-hp setup that it has now). Furthermore, I would add the impressive 650-hp supercharged V8 to provide real competition to the Charger Hellcat. Importantly, I would make sure that the new GTO had bold, distinctive styling that really set it apart. I understand that purists would want any Pontiac GTO to be a two-door coupe, but I think that they could forgive that if the new GTO was an outstanding American performance car. Next, I would take the Buick Cascada convertible, add much bolder styling, swap in the Camaro's 275-hp turbo engine, and tune up the suspension to provide more performance than luxury (without being harsh). And finally I would round out the line up by using the new 2018 Traverse , but use the new, bold Pontiac design language to spice up the model's looks, tweak the engines for more power, and again provide a performance suspension that matches the model's new sporty looks. Obviously, having a high performance Pontiac model line up would steal away some sales from Chevy, Buick, and Cadillac models. But I think that it would more than make up for this by also stealing away sales from competing brands. Related Video: Image Credit: Copyright 2012 Drew Phillips / AOL Pontiac Classics brands open road

STUDY: Ford owns brand loyalty in 2009; Scorned Saturn, Pontiac buyers will look outside of GM

Ford buyers appear to love their cars more than customers of any other automotive brand, returning back to the American automaker when it comes time to purchase their next vehicle. According to a study by Experian Automotive, six of the top 10 vehicles for customer brand loyalty wear badges from the Blue Oval. That includes the Ford Fusion (62.4 percent), Ford Edge (57.9 percent), Ford Five Hundred/Taurus (56 percent), Ford Freestyle (51.9 percent), Ford Escape (49.4 percent) and the Ford Focus (47.57 percent).
Other vehicles making up the top 10 include the Toyota Prius (52 percent), Chevy Impala (51.7 percent), Toyota Camry (47.8 percent) and Toyota Corolla (47.56 percent). This brings up an interesting question: With the closing of automotive brands like Saturn and Pontiac, where are those buyers to turn for their next automotive purchase?
Apparently, not back to General Motors. According to Experian, Pontiac owners are most likely to look to the Ford lineup for their next car or truck and Saturn shoppers will switch to Toyota or Honda - not particularly surprising given that Saturn was meant to compete with import brands. Experian predicts that GM's overall market share will fall from 20 percent to about 17.5 percent, with most of the slack being picked up by Ford, Honda and Toyota.

Enter now to win this impeccably restored 1969 Pontiac GTO

Autoblog may receive a share from purchases made via links on this page. Pricing and availability are subject to change. No donation or payment necessary to enter or win this sweepstakes. See official rules on Omaze.  Normally when we post about Omaze, it is about some kind of incredible car sweepstakes. Today, well, to be honest, it is more of the same, but in the case of this tastefully done 1969 Pontiac GTO, we don’t even care if you head over to the sweepstakes page to enter, just do it for the photos. ThatÂ’s right. As a self-described automotive photography snob myself, I have to say that the photos of this GTO are far and away the best IÂ’ve ever seen on Omaze. And while youÂ’re over there, might as well enter the drawing. Who doesnÂ’t want that lean, green, muscle machine in their driveway? IÂ’m more of a fastback Mustang guy, and even I was drooling over that GTO.  Win a Restored 1969 Pontiac GTO - Enter at Omaze Here are the specs of the restored 1969 Pontiac GTO in question, according to Omaze: Maximum Seating: 5 Engine: 461 ci fuel-injected V8 Transmission: Tremec TKO600 5-speed manual Drivetrain: RWD  Exterior Color: Verdero Green Interior Color: Black Maximum Horsepower: 575 hp Maximum Torque: 620 lb-ft Approximate Retail Value: $100,000  Cash Alt: $75,000 Special Features: Butler Performance-built EFI 461, Fast EFI v2.1, 3.73 Gears with Eaton Posi Traction, Wilwood 6-piston brakes with hydroboost, Ridetech Coilovers and muscle bars, Chassis Works billet drop spindles, staggered 18” Budnik billet wheels, Budnik steering wheel IÂ’m not the only one on the Autoblog staff who thinks this restoration is worthy of a little praise. News Editor Joel Stocksdale picked it above all the other current Omaze offerings for our holiday staff picks post. HereÂ’s what he had to say: “There are an awful lot of ways to build a restomod. And a lot of those ways can be boring or tasteless. This one is neither. This is a seriously classy Pontiac GTO. Under the hood is a 461 cu. in. V8 from Butler Performance that's based on an actual Pontiac V8, not just another Chevy engine. The whole thing is subtle with a low-key metallic green and clean gray wheels. There isn't any overly flashy chrome or decals. And the interior is the same with just an upgraded steering wheel, shifter and pedals in an otherwise stock cabin. Oh, and it has a manual.