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Porsche still deciding on one or two new 911 plug-in hybrids

Back in March, Porsche CEO Oliver Blume told Autocar that the coming Porsche 911 plug-in hybrid "will be the most powerful 911 we've ever had." That quote portended a 992-series 911 with 700 horsepower or more. A new report in Auto Express, however, suggests Porsche is having energetic debates about just what the 911's hybrid strategy will be, and that the only agreed-upon plug-in hybrid 911 so far is a milder version to sit in the middle of the range. Putting all our rumors in a row, in January, Automobile reported on an electrically-assisted 911 with 485 hp and 561 pound-feet of torque. The new AE piece effectively endorses that, saying the mid-range hybrid would follow the program established by the all-wheel drive Cayenne e-Hybrid that produces a combined 455 hp and 516 lb-ft. The 911 would naturally use a flat-six instead of the Cayenne's 3.0-liter V6, and the sports car would be tuned for better sound response and sharper reflexes. AE says fuel economy for this hybrid should be at least 80 eMPG, with emissions of less than 80 grams per kilometer. The current base Carrera is currently rated at a maximum 38.2 mpg in the UK, with minimum emissions of 169 g/km. The hybrid, fitted with a double-clutch gearbox and Porsche's mechanical all-wheel-drive system, could run from a stop to 62 miles per hour in less than four seconds, making it more efficient than a base Carrera and much faster than a Carrera 4S. AE says there remains only "the potential for Porsche to add a second, more powerful hybrid 911," and says its sources claim that's what's "causing the most consternation behind closed doors." This one would be the twin-turbocharged, 700-hp beastie that, as a series production car, would have a hard time not usurping the 540-hp Turbo, 580-hp Turbo S, and 607-hp Turbo S Exclusive. True, the hybrid would be handicapped with a 550-pound battery pack, but the instant acceleration and handling benefits of electric AWD — with no connection between the axles — could provide the final edge over the other three. As such, it makes sense that there'd be a whole lot of debate about a flagship 911 hybrid. On the other hand, such a monster seems like an eventuality in view of Porsche's electrified aspirations, the lessons gained from the 918 Hybrid and the 919 Hybrid Le Mans racer, and the fact that CEO Blume has already spoken. The Stuttgart carmaker expects a sales mix of 25 percent electric, 25 percent hybrid, and 50 percent conventional powertrains by 2025.

STUDY: Ford owns brand loyalty in 2009; Scorned Saturn, Pontiac buyers will look outside of GM

Ford buyers appear to love their cars more than customers of any other automotive brand, returning back to the American automaker when it comes time to purchase their next vehicle. According to a study by Experian Automotive, six of the top 10 vehicles for customer brand loyalty wear badges from the Blue Oval. That includes the Ford Fusion (62.4 percent), Ford Edge (57.9 percent), Ford Five Hundred/Taurus (56 percent), Ford Freestyle (51.9 percent), Ford Escape (49.4 percent) and the Ford Focus (47.57 percent).
Other vehicles making up the top 10 include the Toyota Prius (52 percent), Chevy Impala (51.7 percent), Toyota Camry (47.8 percent) and Toyota Corolla (47.56 percent). This brings up an interesting question: With the closing of automotive brands like Saturn and Pontiac, where are those buyers to turn for their next automotive purchase?
Apparently, not back to General Motors. According to Experian, Pontiac owners are most likely to look to the Ford lineup for their next car or truck and Saturn shoppers will switch to Toyota or Honda - not particularly surprising given that Saturn was meant to compete with import brands. Experian predicts that GM's overall market share will fall from 20 percent to about 17.5 percent, with most of the slack being picked up by Ford, Honda and Toyota.

700 horsepower Porsche GT2 RS is the wildest 911 ever

The Porsche 911 comes in a variety of flavors, each filling a certain taste for a certain customer. Sitting atop the range is the new 911 GT2 RS. In previous generations, the GT2 had a bit of a reputation as a widowmaker, a 911 with massive power that could snap and bite with the slightest agitation. Porsche says the new model has been civilized, but with 700 horsepower going to the rear wheels, we're sure it's going to be as mad as ever. Power comes from a highly massaged version of the 3.8-liter flat-six from the 911 Turbo S. The rear-mounted engine makes an outrageous 700 horsepower and 553 lb-ft of torque. Like we previously reported, the new car will use water injection to help keep things cool. The only transmission is Porsche's PDK. While enthusiasts may lament the loss of the manual, the RS models have always been about performance above all else. Simply put, the PDK is the better performance option. All that power translates to a 0-60 mph time of 2.7 seconds and a top speed of 211 mph. The engine makes 80 more horsepower than the previous model. That makes it the most powerful road-going 911 ever built. In fact, the 887 horsepower 918 Spyder is the only road-going Porsche that makes more power. The fact that Porsche trusts all of that power to go to the rear is both thrilling and terrifying at the same time. In order to manage traction, the GT2 RS gets a number of upgrades. Rear-wheel steering has become commonplace in the 911 lineup, so it's no surprise to see it here. Sticky tires with 265/35 ZR 20 section rubber at the front and 325/30 ZR 21 section rubber at the rear keep things planted. That comically large rear wing adds downforce, adding to stability. The car gets standard carbon ceramic brakes. While some people prefer traditional rotors for the street, like the PDK, this is all about performance. A number of intakes and outlets complement the rear wing and maximize aerodynamic efficiency. It's a bit of a surprise that with all the focus on downforce, the GT2 RS still manages to top out at 211 mph. The hood, front wings, wheel housing vents, door mirrors, side air intakes, parts of the rear end, and a number of interior components are all made from carbon fiber. The roof has been made of magnesium. If you want to drop any pretense of civility and comfort in the pursuit of speed, Porsche is offering a Weissach package that shaves off another 40 pounds from the already impressive wet weight of 3,241.