1979 Pontiac Firebrid Trns Am on 2040-cars

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Automakers tussle over owners of 'orphan' makes

When General Motors put down several of its brands in recent years, it also let loose thousands of brand-loyal customers who will eventually need another car.
R.L. Polk Associates estimates there are more than 18 million cars from 16 discontinued makes on the road today. Those "orphan owners" have sales-hungry competitors seeing dollar signs. GM is offering Saturn owners $1,000 cash toward a Chevy Cruze, Cadillac CTS or a GMC Acadia. Ford is giving its Mercury lease customers a chance to get out of their contracts with no early-termination penalty and offering to waive six remaining payments if they drive off in a Ford or Lincoln.
Edmunds.com research shows the efforts are paying off somewhat for GM, with 39 percent of Pontiac owners, 37 percent of Hummer owners and 31 percent of Saturn owners taking delivery of another GM-branded vehicle. But that leaves as much as 69 percent of owners going elsewhere. Ford, Honda and Toyota seem to be attracting many former GM owners.

Junkyard Gem: 1986 Pontiac Sunbird Sedan

The J-Body platform was a giant seller for GM, staying in production from the first 1981 Chevrolet Cavalier all the way through that final 2005 Pontiac Sunfire. Outside of North America, Opels and Daewoos and Isuzus and Holdens and Vauxhalls and even Toyotas flew the J flag, and better than ten million rolled out of showrooms during that quarter-century. In the United States, Chevrolet, Oldsmobile, Pontiac, Buick, and Cadillac each sold J-Bodies. Of those, the Pontiac Sunbird often had the sportiest image, more cavalier than even the Cavalier Z24. I've documented a discarded Sunbird Turbo in the past, and now here's a bread-and-butter Sunbird sedan from the same era. The Sunbird name began its life in 1976 on the Pontiac-badged version of the rear-wheel-drive Buick Skyhawk, itself based on the Chevy Vega. The first J-Body Pontiacs had J2000 badges, then 2000 badges, then 2000 Sunbird badges, until finally the pure non-2000 Sunbird appeared for the 1985 model year. I remain disappointed that the 2000 name didn't survive into our current century, because we could have had a 2000 Pontiac 2000, or just the "2000 2000" for short. The base engine in the '86 Sunbird was this SOHC 1.8-liter four of Brazilian origin, rated at 84 horsepower. Originally developed by Opel in the late 1970s, this engine family went into cars built all across the sprawling GM empire. 84 horsepower doesn't sound like much— and it wasn't much, even by 1986 standards— but at least the original buyer of this car had the smarts to get the five-speed manual transmission. This car weighed just 2,336 pounds, a good 500 pounds lighter than the current Chevy Sonic, so performance with the manual transmission was tolerable. The '86 Sunbird's interior was much nicer than those in its Cavalier siblings, though nowhere near the Cadillac Cimarron's reading on the Plush-O-Meter. An AM/FM/cassette stereo with auto reverse was serious audio hardware in a cheap car during the middle 1980s, when even a scratchy factory AM-only radio cost the equivalent of several hundred 2020 bucks. The price tag of this car started at $7,495, or about $17,500 in 2020 dollars. The cheapest possible Cavalier sedan went for $6,888 in 1986, but a zero-option base '86 Cavalier would make you think you'd been transported to the Soviet Union every time you slunk into its harsh confines. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

This 1927 Oakland is a minimalist hot rod

There are hundreds of American automakers that sprung up during the dawn of the automotive era, only to fold into obscurity or get gobbled up by what would eventually become the Big Four (yes, we're counting AMC here). Oakland is one such company, which was the forbearer for General Motors' Pontiac division. Sold until 1931, you simply don't see Oakland-badged cars anymore. Unless, that is, you know Brian Bent.
Bent drives a 1927 Oakland that still rides on wooden wheels. Its original wooden wheels, from the sound of it. That makes this anachronist and his Oakland the perfect subject for a Petrolicious video. Like many of the cars highlighted by Petrolicious, this old Oakland has had some work done to it, featuring a Pontiac flathead engine that's been pushed forward and a clutch pack built by Bent.
Take a look below for a closer look at this rare and fascinating Oakland.