Suv 3.3l Cd Rear Wheel Drive Tires - Front All-season Tires - Rear All-season on 2040-cars

Auto blog

Nissan 'Ride of Your Life' campaign turns an Altima into a race car [w/video]

Nissan definitely makes some exciting vehicles. The GT-R has received continuous improvements to keep it at the head of the pack in the performance car world. And the Leaf might not bring driving intensity, but its technology is quite impressive. However, there is nothing especially thrilling about the Altima. Granted, it races in the Australian V8 Supercars series, but that car really only shares its basic shape with the production version. So it may see surprising that the Japanese automaker is hoping to inject some drama into its midsize sedan with its new Ride of Your Life ad campaign.
The project is pretty clever. Nissan invited several people to the Horse Thief Mile circuit at Willow Springs Raceway for a ride in an Altima racecar. After a few laps with a professional driver around the course, they pulled into the pits, and the passengers got a big surprise. We won't spoil what happens for you. You can check it out in the video below.
The concept is somewhat similar to Toyota's thrill ride ads for the Camry last year. Both promotions try to show that that these four-door, family sedans can be more than just boring transportation. Nissan's commercials will begin airing on TV soon. The automaker hopes to excite potential Altima buyers ahead of its upcoming national sales event. Scroll down to watch the video to find out the big secret and read the full release about the campaign.

Nissan Juke facelift spied during testing

The Nissan Juke boldly reinvented the subcompact crossover for the modern age a decade after the niche's progenitors - the first-generation Toyota RAV4 and Honda CR-V - grew well beyond their original, diminutive sizes. Since being introduced in 2010 as a 2011 model, the Juke has proven to be a huge sales success for Nissan in Europe and quite a success here, too. A modest refresh is planned for the 2015 model year of Nissan's tiniest crossover, and our spy shooters have caught an early glimpse.
The exact changes are not easy to spot, but you can bet that anywhere you see camouflage, a modestly new look is hidden underneath. The biggest change up front is the narrower grille that appears to no longer extend over the headlights. Assuming this isn't just a clever disguise, the change gives the impression that the Juke actually has distinct headlights, instead of massive fog lights. The more angular front air dam also appears to extend slightly lower than before, and the intakes appear to be revised as well.
The changes to the rear are even more minor. You can still see the outlines of the boomerang-shaped headlights, and any alterations to the rear bumper are impossible to spot behind the camouflage tape. It's also unclear at this point whether the interior will receive any refinements or new options.

Renault and Nissan forge deeper alliance

If the automotive industry's current era could be summarized by one trend - from a corporate aspect, anyway - surely it would be conglomeration. But of all the major auto groups that have emerged over the past several years, none have kept themselves at arm's length quite like the Renault-Nissan Alliance.
Much like Fiat and Chrysler, Renault and Nissan are presided over by a common chief executive. But whereas Sergio Marchionne's Italian-American alliance has moved swiftly from a transatlantic partnership to a merged company in the span of less than five years, Carlos Ghosn's Franco-Japanese alliance has stood oceans apart since 1999. But now the Renault-Nissan Alliance is following the lead set by Fiat Chrysler Automobiles in bridging that distance through several key measures.
For one, Renault and Nissan will make increased use of common platforms, R&D, systems and testing. The two automakers will also cooperate more closely on manufacturing and supply chain management, purchasing and human resources. To manage the increased cooperation, the alliance has appointed several new executive vice presidents from within its ow ranks and a new management committee to be chaired by Ghosn, details about which you can read in the press release below.