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200 Nissan Leafs recalled for faulty power inverters

Nissan is going full speed ahead with strong sales for its all-electric Leaf. Unfortunately, some of those Leafs had a glitch that could stop some of those Leafs from doing the same. Credit a faulty power inverter. US Department of Transportation says the faulty power inverters may cause some Leafs to shut down unexpectedly. Thankfully, the glitch affects just 196 Leafs, all of which were produced between April 15 and 24, 2014. Official DOT information on the recall is available here and it's also pasted below. Nissan started contacting Leaf owners in late May, instructing them to bring their vehicles to certified Leaf dealers for repairs, Nissan spokesman Brian Brockman told AutoblogGreen, adding that there'd been no cases of vehicle shut downs from the power inverter. Nissan confirmed the 196-vehicle figure and isn't charging the vehicle owners for the repairs. The company is also providing loaner vehicles at no cost. The recall marks a rare bit of bad news for Nissan's electrification efforts, as the Japanese automaker has been boosting sales of the Leaf all year. Through May, Leaf sales in the US were up 36 percent from a year earlier to 10,389 units, and May sales alone had surged 46 percent from a year earlier. In May, Chrysler recalled more than 4,141 Fiat 500e models from the 2013 and 2014 model years for a similar issue. Inverter modules on those vehicles may allow coolant to seep onto electrical components, which could cause a short circuit and power loss. The recall impacted cars built between September 2012 and April 2014. Report Receipt Date: MAY 16, 2014 NHTSA Campaign Number: 14V263000 Potential Number of Units Affected: 196 Manufacturer: Nissan North America, Inc. SUMMARY: Nissan North America, Inc. (Nissan) is recalling certain model year 2014 Nissan LEAF vehicles manufactured April 15, 2014, through April 24, 2014. Due to a problem with the motor control circuit board, the inverter may fail, causing the vehicle shut down. CONSEQUENCE: An unexpected vehicle shut down increases the risk of a crash. REMEDY: Nissan will notify owners, and dealers will replace the inverter, free of charge. The recall is expected to begin on July 7, 2014. Owners may contact Nissan customer service at 1-800-647-7261. NOTES: Owners may also contact the National Highway Traffic Safety Administration Vehicle Safety Hotline at 1-888-327-4236 (TTY 1-800-424-9153), or go to www.safercar.gov.

Nissan Rogue Detour uses Google Maps to go create virtual test drive from your doorstep

The best way to evaluate a new car before you buy it is to test drive it. All of the specs and reviews in the world cannot communicate how a car suits you as well as a few minutes behind the wheel. Interesting, then, that according to Nissan, the average buyer spends twice as much time researching new cars online than they do at dealers.
To market its new 2014 Rogue, Nissan has launched an online marketing experience aimed at bridging that gap. Called The Detour, it combines Google Street View and Google Maps to give you a custom-tailored virtual test drive. The neat, uniquely interactive part about Detour is that it allows you to specify a starting and ending location. Thus, you can use the microsite to 'show' the Rogue on your commute, or your favorite stretch of tarmac. To spice things up, Nissan has added some digital effects and set the experience to a song by British rapper M.I.A.
Detour seems to work better on shorter journeys, because it snips out some portions of the route in order to keep the experience from running too long. If you're going to try it out, we suggest using a crosstown journey rather than going cross country. Scroll down to get all of the details on the Rogue's latest marketing campaign, or click here to try it out for yourself.

Apple iTunes Radio picks Nissan as first automotive launch partner

With the launch of iOS 7 last week, those who carry around a certain fruit-branded cellphone got access to a new technology called iTunes Radio. Apple's delayed entry into a market currently dominated by service such as Spotify and Pandora, iTunes Radio allows users to create their own stations or to choose from a number of featured stations. From there, listeners can fine tune their results to deliver more popular songs or newer, deeper tracks. Each song is linked back to the iTunes store, allowing users to easily buy songs they fall in love with.
Now, Nissan has teamed with Apple as the exclusive launch partner for iTunes Radio. This partnership means you'll be seeing some Nissan-specific content when you're surfing through iTunes Radio, with some subtler stuff in the form of material and some not-so-subtle approaches, like Nissan's use of iAd, a system that allows developers to directly insert advertisements into apps. The focus at first will be on the upcoming Rogue, the redesigned Versa Note and the Leaf EV.
Nissan's vice president of marketing in North America, Jon Brancheau, explained the team up, saying, "We see iTunes Radio as an integral part of our new vehicle launches and 'big moments,' riding the wave of interest and usage of this exciting new service to maximize exposure of Nissan's new models." Take a look below for the rundown from Nissan.