2012 Nissan Sentra 2.0 Sl on 2040-cars

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Nissan exec Andy Palmer derides Toyobaru coupes as 'midlife crisis' cars

Andy Palmer, Nissan's executive vice president, does not like the Scion FR-S or Subaru BRZ. To us, that's like saying you enjoy barbecuing puppies, but we'll let him slide, because his statements about the Toyobaru twins are much, much more than just idle trash talk.
Speaking to Motor Trend's Nate Martinez, Palmer said, "Do we have any competitors [in the small, rear-drive coupe segment]? Are you talking about the Subaru [BRZ]? It was a car designed for a 50-year-old. It's for a midlife crisis. That's not what we do." Strong words, but what followed was even better.
"Are you coming to the Tokyo Motor Show? You'll see the answer to the midlife crisis. Except it won't be for the midlife crisis." So, if you were wondering whether Nissan is working on a competitor to the Scion FR-S and Subaru BRZ, the answer seems to be a resounding "yes."

Nissan GT-R and Ferrari 458 Speciale in track battle by Evo

Supercar slayer. That's what they call the Nissan GT-R. And in many ways it is, even though its price and performance over the years have risen to put it squarely in supercar territory of its own right.
In fact, as Evo magazine has been compiling a list of its fastest cars - using the Anglesey Circuit in Wales as its common ground - the GT-R has came out on top... that is, until Evo tested the Ferrari 458 Speciale. The two are about as different as you can get within the supercar segment: one has a turbo six up front driving all four wheels in a 2+2 configuration, the other a mid-engined, rear-drive V8 two-seater. In fact the only common ground you're likely to find between them comes down to their two doors and dual-clutch transmissions. Though they serve it up in different ways, both are class-leading performers.
We're looking forward to watching Evo populate its leaderboard with more entries like the McLaren 650S and more potent Nismo GT-R, but in the meantime the British enthusiast magazine, by popular demand, has released side-by-side in-car footage of both supercars putting their best lap forward around the seaside circuit.

Nissan: We lose money on each Leaf replacement battery

Nissan has been playing its cards pretty close to its chest when it comes to the production costs for Leaf battery packs. The company recently put a price on replacement batteries for customers at $5,500 plus the requirement to return the old battery. If the decommissioned battery is worth $1,000 to Nissan, as they have stated, that means the battery costs about $6,500 to make, right? Maybe even less if Nissan wants to turn a profit, as automakers are wont to do? Wrong.
Green Car Reports spoke to Nissan about these battery costs, and found that the automaker actually loses money on selling the replacement battery for the Leaf at the current price. Jeff Kuhlman, Nissan's vice president of global communications said, "Nissan makes zero margin on the replacement program. In fact, we subvent every exchange." All you English majors will know that "subvent" is a fancy way to say "subsidize." Kuhlman added, though, "We have yet to sell one battery as part of the program."
The fact that Nissan offers its replacement batteries for less than it costs to manufacture them is telling of a company both cares about what its customer needs and is dedicated to the success of its product. In this case, both of those things encourage people to give up fossil fuels and adopt electric mobility, which is heartening. As more people switch to battery-powered driving, though, battery technology should become better and cheaper, and the scale of production should cause manufacturing costs to decrease. Eventually, Nissan could easily see itself breaking even selling the Leaf battery replacements.