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Nissan GT-R Nismo 'Ring time makes it track's 'fastest volume production car' [w/video]

Performance cars are fun to drive and all, but at the end of the day ,owners drop big bucks on what are often ridiculously unpractical vehicles for the bragging rights. And when it comes to ultimate bragging rights, few get more publicized than lap times for everyone's favorite stretch of German pavement, the Nürburgring. Enter the 2015 Nissan GT-R Nismo.
After rumors about a 7:08 lap time appeared yesterday, Nissan confirmed has confirmed the news today with video footage of the run, which took place on September 30. The official lap time is just seven minutes and 8.679 seconds, putting the GT-R Nismo about 11 seconds off the pace of the Porsche 918 Spyder - some six seconds quicker than the far costlier Lexus LFA. Some admitted - but hard-to-spot - missteps by Nissan driver Michael Krumm would indicate that the car actually left some time on the table.
With this time, Nissan claims that the 595-horsepower GT-R Nismo is the "fastest volume production car" around the track. The definition of "volume" could surely be contested here, though, considering the small numbers in which the GT-R is sold. While we don't have global GT-R sales figures, this year has only seen 1,063 units sold through October, and there were close to 1,300 sold in all of 2011 and about 1,200 in 2012. While this loosely defined claim will only add to the Nürburgring lap time squabbling, it is no less impressive. Check out the record run for yourself in the video below, which is accompanied by an official press release.

Nissan happy with plug-in vehicles for now, will wait on hydrogen

Anyone who's driven the Nissan Leaf knows that it won't set any land speed records. Still, ask Nissan Vice Chairman Toshiyuki Shiga, and the battery-electric vehicle will be miles ahead of any hydrogen fuel-cell vehicles for the foreseeable future in Nissan's advanced-powertrain plans. Figuratively, of course. Shiga, speaking in Singapore, elaborated on Nissan's interest in developing a production hydrogen fuel-cell vehicle, and, to put it bluntly, he said the company didn't have much interest, the Japan Times reports. Sure, Nissan reached an agreement with Mercedes-Benz parent Daimler and Ford early last year to work together to speed up fuel-cell-vehicle powertrain development. Like Toyota, Honda and Hyundai, the automakers appear to be following the axiom that hydrogen fuel-cell technology is the best-of-all-worlds option for advanced powertrain because of the combination of zero emissions and conventional-vehicle-like full-tank range. Still, the prohibitively high cost of building hydrogen refueling stations will prevent any substantial adoption anytime soon, Shiga says, hence Nissan's focus on battery-electric vehicles. Nissan sells the all-electric Leaf in about 40 countries, and the model is the best-selling battery-electric vehicle in the world. In the US, Nissan sold 24,411 Leaf vehicles through October, up 35 percent from a year earlier.

Nissan's new GT-R boss says next car will go for more volume

Since its introduction in 2008, the Nissan GT-R has seen a steady increase of power and price almost every year, but the big news for the next-gen supercar might be an increase in production. Automotive News recently spoke with newly appointed GT-R chief engineer Kinishi Tanuma who said Nissan needs "more of a volume car." Nissan has sold a little more than 2,000 GT-Rs in the US since 2012 - 1,188 last year and 952 so far this year.
Of course, a key limiting factor in the GT-R's production is its hand-built engine. Currently, only four people are qualified to build the GT-R's twin-turbo V6, but Tanuma says a fifth is in training. Even if production numbers are raised, Nissan also wants to add more quality and value into the GT-R. There is still no word as to what kind of timeframe Nissan is looking to start pumping out more GT-Rs, but with a new Nismo model rumored to be bringing a two-second 0-60 time, demand is sure to be on the rise.