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Nissan poaches Ram CEO Fred Diaz

Nissan has announced that it has hired Fred Diaz as its new divisional vice president of sales and marketing. With the appointment, Diaz unexpected exits his post as president and CEO of Chrysler's Ram brand, a position he has held since 2009 when the brand was created as a separate entity from Dodge. He was also president and CEO of Chrysler de Mexico.
Nissan issued a press released - posted below - in which it says that Diaz's newly formed position will be responsible for the day-to-day operations of the brand in the US, including such facets as sales, marketing, parts and service, along with administrative matters. In addition, he will lead Nissan's light commercial vehicle and fleet division, likely a key attraction with his Ram background.
Chrysler has yet to name a replacement for Diaz.

Nissan GT-R and Jaguar F-Type meet for time trial battle [w/poll]

It seems that the Jaguar F-Type Coupe R is the performance coupe du jour. First, Motor Trend challenged it against a Porsche 911 on video to see how it fared. Now, Autocar in the UK is pitting the Jag against the latest iteration of the Nissan GT-R around a small course in a time trial battle.
On paper, it certainly looks like the F-Type Coupe is the clear winner. The two performance cars boast the same 542 horsepower (at least by UK specs), but the Jaguar does it with more torque, less weight and an eight-speed gearbox, compared to the six-speed in the GT-R. That seems like an automatic recipe for victory. However, the Nissan claims a faster sprint to 62 miles per hour and all-wheel drive. Nobody wants to watch a video of the new car running away into the sunset, and once the two of them make it to the track, the playing field appears much more level.
So which would you rather have? Keep in mind, that while the GT-R is cheaper than the F-Type Coupe R by a few thousand pounds in the UK, in the US a base R starts at $99,000, and the Nissan has a base price of $101,770. Scroll down to watch the video, and then make your choice in the poll, below.

Nissan, Renault in talks to merge as one company

Nissan and Renault have been tied together as an alliance for nearly 20 years, but now the Japanese and French automakers are discussing whether to merge. Bloomberg, citing unidentified sources familiar with the confidential talks, reports that the idea is to form a larger, single publicly traded company to better compete against giants like Toyota and Volkswagen. It would also mark the end of the alliance that first began in 1999 and also includes Mitsubishi, in which Nissan acquired a controlling interest in 2016. A full merger would help the companies pool resources to develop electric vehicles, autonomous vehicles and car-sharing services. It would involve Nissan giving Renault shareholders stock in the new company, with Nissan shareholders also gaining shares in the new company, Bloomberg reports. The new company would be run by Carlos Ghosn, the current chairman of both companies. But any such merger, as you might expect, would be complicated, in part by geopolitics. The French government owns a 15-percent stake in Renault, and both the French and Japanese governments might be reluctant to let go of their respective home-grown brands. Currently, Renault owns a 43-percent stake in Nissan, while Nissan owns 15 percent of its French partner. Reuters reported recently that Ghosn proposed buying most of the French government's stake in Renault as part of plans for a closer tie-up. The Renault-Nissan-Mitsubishi alliance already has been working to establish a $200 million mobility tech fund to invest in startups, a reflection of how seismic changes in the auto industry have left many legacy companies scrambling to stay current. Nissan in 2016 paid a reported $2.3 billion to acquire 34 percent of Mitsubishi in order to share platforms, technology, manufacturing and other resources. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Image Credit: Patrick T. Fallon/Bloomberg Earnings/Financials Government/Legal Green Mitsubishi Nissan Renault car sharing merger