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Nissan Qashqai getting Juke-R treatment

As long as there are sacred cows, there will be heretics sharpening their knives in anticipation of the butchering. When Nissan first carved into the mighty GT-R to create the Juke-R, onlookers quickly fell into two camps: those who thought the plan was sheer genius and those who believed cannibalizing a GT-R to feed a Juke was a new brand of obscenity. We fell firmly in the former camp. Now Severn Valley Motorsport is looking to take that theme one step further by shoving the go-faster bits from a GT-R into a Nissan Qashqai. That noise you hear? It's us cackling like mad men.
While we can't say for certain, we're guessing the project should yield the world's fastest Qashqai thanks in no small part to the twin-turbocharged VR38DETT V6 engine from the GT-R. Throw in the all-wheel-drive system and the little CUV should change demeanor dramatically. We can't wait to see this thing in action.

Nissan's big price cuts threatening others' profits

Bloomberg reports Nissan may be keeping the competition up at night even more than normal. The Japanese automaker recently cut prices on seven of its models and bolstered incentive offerings in an attempt to gain market share in the US, and the strategy is working. Last month saw the company's sales leap by 25 percent, which is nearly triple the industry average. Nissan is currently taking advantage of the weak yen - Japanese currency has fallen by 15 percent against the dollar, which has given the automaker around $1,500 per car to use to either add features or cut prices. Some analysts are calling the policy "scorched earth."
Meanwhile, American automakers like Ford, General Motors and Chrysler are doing their best to keep from sliding back into old bad habits. The Detroit Three have steadily moved away from a discount and incentive strategy to bring in new buyers since the 2009 recession. Those short-sighted tactics helped paved the way for bankruptcy at both GM and Chrysler. As Bloomberg reports, the resolve to stay away from big discounts may falter if Toyota begins using similar tactics.

Nissan IDX sports coupe future increasingly cloudy [w/poll]

There's a strong desire among enthusiasts for more inexpensive, lightweight, fun-to-drive, rear-wheel-drive cars to exist in a world that contrasts sharply with automakers' desire to make money. While we all love the feeling of controlling the back end with the throttle, front-wheel drive is king when it comes to affordable cars. One of the future bright spots in the rear-drive market appeared to come from Nissan with its pair of IDx concepts. The two showcars from the 2013 Tokyo Motor Show took liberal design inspiration from the classic Datsun 510 and mixed it with modern powertrains in very attractive little packages. However, some pretty dark clouds are reportedly now hanging over the project.
Last we heard, a production version was supposedly "in the plan" from the Japanese automaker, but its trajectory may have changed inside the company in the last few months. According to Pierre Loing, vice president of product planning for Nissan Americas, the issue is making the sports coupe profitable. While Nissan has access to rear-wheel drive platforms, they are all meant for more premium vehicles (read: they cost too much). Assuming around 60,000 annual sales, Loing tells Ward's Auto that making a dedicated chassis for the IDx just isn't a moneymaker. If the car still does see production, it'll be after 2016, he says.
The decision whether to build the IDx has been teetering for a while. Nissan spokesperson Dan Bedore previously told Autoblog that the coupe would need a groundswell of support from consumers and enthusiasts if is to actually have a shot at production. If you are among the hopeful looking to see this affordable, rear-drive performance car in showrooms, get some friends together and start letting Nissan know that you actually want it - you can start here by adding a Comment and voting in our poll, because we're going to send the results on to Nissan.