Black 2009 Nissian Maxima on 2040-cars

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How and why Nissan nearly killed off Infiniti

Launched in 1990, Infiniti was expected to be Japan's answer to BMW (Lexus would end up chasing Mercedes-Benz). Yet things went awry almost right out of the gate. Overlooking the fledgling automaker's now infamous early marketing campaign, its product line over the past twenty-four years has been a roller coaster ride of strong hits (Q45, FX35 and G35) and frustrating misses (M30, I30 and QX4).
In a recent interview with Ward's Auto at the Detroit Auto Show, Nissan Executive Vice President Andy Palmer revealed that the company's luxury brand was almost cancelled by CEO Carlos Ghosn as unnecessary. Infiniti, like most premium marques owned by a volume manufacturer, had fallen into the trap of losing autonomy and pushing its high-end product just like its mainstream models.
The one obvious exception to this industry blunder, said Palmer, was VW Group's Audi brand. Realizing that Audi's impressive comeback over the past two decades shamed even that of actor Robert Downey Jr., Nissan hired Audi veteran Johan de Nysschen to bring Infiniti to its intended glory - and protect it from extinction. Check out the complete interview here.

Ford and Lincoln design honcho leaves to head Nissan North America design

Last Friday, David Woodhouse suddenly resigned from his dual positions as Ford's director of global strategic design and director of Lincoln design. In a post not long after leaving, he praised the efforts of his former team over the past six years he headed design at Lincoln. Among other products, that crew gave us the redesigned Navigator, the Continental concept and production sedan, and the Aviator concept and production crossover. Car Design News reports Woodhouse traded Michigan for California, taking the role of VP at Nissan Design America in San Diego. He officially assumes the position July 1, and will also serve on the Japanese automaker's Global Nissan Design Management Committee. Woodhouse has spent more than 25 years in the design department, starting with BMW and work on the Mini and Range Rover brands, followed by a brief stint with Cadillac of Europe. For the past 20 years he's been with Ford, coming on board with the Ford's former luxury arm known as the Premier Automotive Group — Jaguar, Land Rover, Aston Martin, Volvo and Lincoln. He became Lincoln's design director in 2013, introducing the world to the design language labeled "quiet flight." He described the language's details as "anti-wedge body gestures, S-curves wherever possible, and an emphasis on horizontal lines at every opportunity to create leaner, longer, wider emphasis on the exteriors, and create equilibrium, balance, and calmness on the interiors." A much shorter way to describe it is: revitalized Lincolns. The U.S. luxury maker's new and overhauled products have been praised for their lines by critics and by paying customers. The brand's done so well it's hard to remember when the MKC concept was a revelation, and that goes on Woodhouse's resume, too. That's some special juju to take to Nissan, where Woodhouse will lead both Nissan and Infiniti design focused on the North American region. Nissan has a solid if uninspiring lineup that sells well here, while Infiniti, as the luxury brand, is the bigger issue. Infiniti sedans glide on the contrails of a design language more than 10 years old. The money-making crossovers and SUVs haven't made a splash in about the same time, since the long-ago FX45. Nissan's plan to update 70 percent of its lineup over the next few years and Infiniti's transition to an all-electric brand makes right now the perfect time to break into riveting designs for the street. Woodhouse replaces Taro Ueda, who moves into a global role with Nissan.

2015 Nissan Juke

I didn't always like the Nissan Juke. When it launched in 2010, I just couldn't get over the way it looked – it came across as super weird, and kind of hideous at first blush. But I slowly warmed up to the funky little crossover/hatchback/thing, and after spending some time behind the wheel, I really learned to love Nissan's small wonder. It's a genuine hoot to drive, offering hot hatch-like thrills in a package that doesn't look like anything else on the road. The Nismo and RS models that followed only increased my ardor for the turbocharged Juke, and now, I find myself smiling whenever I see one of these little guys bombing down the road. Going into 2015, Nissan hasn't really made major changes, but there are a host of smaller improvements on hand to make it a more well-rounded vehicle than ever before. And to up the funk factor for the new year, there are a slew of customization options now available to customers through the Juke Color Studio – for better or worse. Following my first drive of the third-generation Nissan Murano in Napa Valley, I took the refreshed Juke for a spin to see if the 2015 model year improvements still make for a car that's good to drive and easy to use, while bursting with the same personality that slowly won me over in the first place. Drive Notes Powering the Juke is the same turbocharged, 1.6-liter inline-four as last year, with 188 horsepower and 177 pound-feet of torque on tap. I've always liked this engine – it's punchy and feels good when being worked via the 2014 model's six-speed manual transmission. There's lots of power down low, with a nice bit of boost mid-range through each gear. Altering the drive modes between Normal and Sport heighten this, and honestly, the turbo/manual setup in this front-wheel-drive Juke was kind of hilarious – a real treat. Sadly, Nissan will no longer offer the manual transmission on non-Nismo Juke models for 2015, so you're stuck with the continuously variable transmission. Bummer. In sport mode, the usually good Xtronic CVT tends to rev high and hold itself there – a tendency of older such transmissions that's seriously off-putting, especially for enthusiasts. Still, the Juke is available with a choice of either front- or all-wheel drive. The FWD Juke is fun, offering decent amounts of grip with a hint of predictable understeer. But I've always liked the four-season factor of the AWD Juke.