2014 Nissan Maxima S on 2040-cars

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Apple iTunes Radio picks Nissan as first automotive launch partner

With the launch of iOS 7 last week, those who carry around a certain fruit-branded cellphone got access to a new technology called iTunes Radio. Apple's delayed entry into a market currently dominated by service such as Spotify and Pandora, iTunes Radio allows users to create their own stations or to choose from a number of featured stations. From there, listeners can fine tune their results to deliver more popular songs or newer, deeper tracks. Each song is linked back to the iTunes store, allowing users to easily buy songs they fall in love with.
Now, Nissan has teamed with Apple as the exclusive launch partner for iTunes Radio. This partnership means you'll be seeing some Nissan-specific content when you're surfing through iTunes Radio, with some subtler stuff in the form of material and some not-so-subtle approaches, like Nissan's use of iAd, a system that allows developers to directly insert advertisements into apps. The focus at first will be on the upcoming Rogue, the redesigned Versa Note and the Leaf EV.
Nissan's vice president of marketing in North America, Jon Brancheau, explained the team up, saying, "We see iTunes Radio as an integral part of our new vehicle launches and 'big moments,' riding the wave of interest and usage of this exciting new service to maximize exposure of Nissan's new models." Take a look below for the rundown from Nissan.

Nissan GT-R convertible offered in three flavors from NCE

Newport Convertible Engineering, the Southern California company that can't keep its top on, has revealed on its website that it is now producing three different droptop versions of the Nissan GT-R Convertible. It's just another page in its work with high-end offerings like the new Range Rover and the Jaguar XJ. NCE owner Al Zadeh tells Autoblog that the superfast speedster came about during a trip to Abu Dhabi, when clients of his that collectively owned ten GT-Rs said they wanted him to engineer a convertible. They didn't want to see pictures, though, "They wanted to touch it and see it," he said.
So he built a convertible with a traditional, unadorned soft tonneau cover (the white one in our gallery) and another with hard tonneau cover fitted with roll hoops and a low-rise dual cowl (the blue one). When the clients saw it, "They said they wanted something more glamorous," Zadeh said. So he came up with the black version above with a hard tonneau cover and can't-miss-it cowling that, frankly, looks pretty good to us in that color and with those wheels.
Clients satisfied, the order books have opened for other GT-R owners around the world. The most restrained version runs $29,500 to build, the other two retail for $49,000, and all of them require a donor GT-R and eight weeks to finish. With facilities in SoCal, Europe and the Middle East, you won't even have to send your Godzilla too far away if this is the look you've decided it just has to have.

Nissan details Craigslist 1996 Maxima restoration

"Luxury Defined," in the most ironic sense the galaxy has ever known, is now "Luxury Restored," in the real and incredible sense. Last September, Luke Aker made ads to sell his 1996 Nissan Maxima GLE, the YouTube version being a mix truth, bombast, a British accent and a ratchet strap. The ad tickled Nissan such that it bought the car from Akes and made a donation to a charity of his choice. Then they consulted with the citizens of the Internet to decide what to do with it, the final vote being a complete restoration and display at the company's Nashville HQ.
Friends, Netizens, countrymen, the job is done. Nicknamed "Old Glory," comparing the old car with the new is like reading one of those shelter dog rescue stories where the loving family nurses an impossibly cute pup back to health with handheld nursing sessions, baby bottles of warm milk and whispered lullabies. Only Nissan probably didn't sing to the Maxima.
The Maxima is now on display, and we hope they've hung the ratchet strap with it. You can see Aker's new video on the transformation above, plus another video and press release below detailing the Maxima's journey back to New Glory.