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Nissan paint prank involves 'world's cleanest' Leaf

If you want attention, then there's nothing like a good prank to get people looking. Nissan is taking a page from the old Candid Camera playbook to show off a new self-cleaning nano-paint technology called Ultra-Ever Dry. Turns out, when you spill a water-based paint on it, the paint just drips right off. And with enough hidden cameras, you can get the perfect passersby "Oh! Huh?" face on film. Part of the "World's Cleanest Car" campaign that Nissan had at the LA Auto Show, the stunt is meant to highlight the fact that the car is clean (i.e., zero emissions) and also clean (not dirty). Get it? Ha! Yeah, well, that's the joke. It works better on video, which you can see below. While the paint thing is mildly interesting (this isn't a production car, and Ultra-Ever Dry is just an example of what could be coming) we did find it notable that this is the first main Leaf campaign we can think of that promotes the car not as a plug-in vehicle first (remember the polar bear?) but as a car with some wacky cool new tech. Oh, and it happens to plug in. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. NISSAN'S "SELF-CLEANING LEAF" HITS THE STREETS, THEN THE WEB – "World's cleanest car" to be featured in an innovative social media campaign starting today – NASHVILLE, Tenn. (December 2, 2014) –The "world's cleanest car" is daring its fans to get it dirty. Starting today, Nissan will launch a social media campaign that will include a series of online videos to showcase a zero-emissions Nissan LEAF with self-cleaning nano-paint technology. Created to demonstrate its potential use in future production vehicles, this LEAF is armed with Ultra-Ever Dry® paint to help repel almost any liquid that may come its way. Nissan first introduced the one-of-a-kind LEAF this past April. "The LEAF is already one of the cleanest vehicles around even without this incredibly innovative paint technology; that said, we're not afraid to get our hands dirty to take this to the next level," said Pierre Loing, vice president, Product Planning, Nissan North America, Inc. "Getting fans involved via this social media campaign is a fun, creative way to show how the LEAF can stay clean no matter how dirty the world around it may be.

Carlos Ghosn, the cost cutter who cost a lot in compensation

PARIS — In his 40 years in the auto industry, the praise Carlos Ghosn has won for turning around businesses has regularly been matched by criticism over the amount he has been paid to do it. In the latest furore over his finances, Japan's Nissan Motor Co said on Monday it planned to oust Ghosn as chairman after alleging he had made personal use of company assets, among other acts of suspected misconduct. The scandal comes just five months after the 64-year-old head of the Renault-Nissan alliance narrowly won a shareholder vote at Renault over his 7.4 million euro ($8.5 million) pay package for 2017, after losing a 2016 vote. Brazilian-born, of Lebanese descent and a French citizen, Ghosn began his career in 1978 at tire maker Michelin, before moving to Renault in 1996, where he oversaw a turnaround at the French automaker that won him the nickname "Le Cost Killer." After Renault sealed an alliance with Nissan in 1999, Ghosn used similar methods to revive the ailing Japanese brand, leading to "business superstar" status in Japan, blanket media coverage and even a manga comic book on his life. As auto markets in western Europe and Japan struggled, Ghosn championed a cheap car for the masses in emerging markets and embraced the electric vehicle before many others. He also never made it a secret that he believed there were too many carmakers in the world and consolidation would continue — in 2016 he added Japan's Mitsubishi Motors to the alliance. But in recent months, attention has increasingly turned to how the complex web of cross-shareholdings between the alliance partners might be simplified to ensure it can thrive following the eventual departure of its main architect. In March, sources close to the matter told Reuters the alliance partners were discussing plans for a closer tie-up in which Nissan would acquire the bulk of the French state's 15 percent stake in Renault. With Japan's Yomiuri newspaper reporting on Monday that Ghosn had been arrested by Tokyo prosecutors on suspicion of under-reporting his salary, the alliance's plans for the future just got more pressing.Writing by Mark PotterRelated Video: Earnings/Financials Plants/Manufacturing Nissan Renault

Plug In America asks Georgia to not reverse EV incentives

Like Ray Charles, Plug In America's Michael Thwaite has Georgia on his mind. Thwaite is putting out the call on behalf of the electric-vehicle advocacy group to get people to stop the state's plug-in vehicle incentives from going the way of Atlanta Flames. And he's using math that may or may not be funny. Thwaite's public enemy Number One is Chuck Martin (R-Alpharetta), who's pushing legislation (specifically, House Bill 122) to wipe out the $5,000 tax credit (one of the highest among US states). Martin is also said to have more than 60 state legislators backing him up. Thwaite says that the money is well spent, since each electric vehicle keeps more than $2,200 from being spent outside the state by getting folks to charge up through local utilities instead of paying for gas imported from those darned oil-rich nations. Last year, Martin proposed a bill (HB 257) that would cap incentive-generating EVs in the state at about 2,000 units a year, but state legislators ran out of time before taking a vote on it, so the issue got tabled for another year. And that year is almost up. The issue is far from academic, since Atlanta remains a city that generates some of the highest Nissan Leaf sales in the country – largely because of those state incentives. Check out Mr. Thwaite's note below. Don't Let Georgia State Incentives for Electric Vehicles Disappear The state of Georgia has enjoyed tremendous support for electric vehicle adoption from its legislators, but that is at risk. Georgia legislators need to hear your voice in favor of electric car incentives. Chuck Martin (R-Alpharetta) is introducing legislation (House Bill 122) to eliminate the state electric vehicle tax credits of $5,000. He has already amassed more that 60 legislators to support the bill. We need you to let them know that the public supports EVs! Georgia has become a beacon for electric vehicle sales. The tax credit has helped make Georgia the national leader in Nissan LEAF sales, an electric car built here in the US. Please take a moment to complete the action below to ensure that your representative hears your voice to maintain the EV incentives and defeat this bill. Georgia's Public Service Commission member Tim Echols argued passionately for keeping the credits. Aside from the environmental benefits and the positive message sent to millennials about the importance of moving away from polluting fossil fuels, he makes a powerful economic argument.