2003 Nissan Maxima Se Sedan on 2040-cars

Auto blog

Nissan GT-R takes a bloody whack at supercar rivals in fake ads

A big part of what makes a supercar super is how it makes you feel, but the performance stats and bragging rights are undeniably a big part of the equation as well. Which means you can't ignore the fact that, even with its price ever escalating, the Nissan GT-R makes minced meat out of European exotics costing twice or three times as much.
That's the inspiration for this trio of fake ads from photographer Tim Kent. In this mock campaign, Kent has depicted the GT-R as a butcher's knife and the European exotics as pieces of slaughtered meat. Ferrari is symbolized by a package of horse meat, Porsche by a pack of sausages and Lamborghini as a pair of, um... "prairie oysters".
Of course the ads are never going to run anywhere, and if you're squeamish (or vegetarian) we wouldn't suggest looking at them in close proximity to your lunch. But we have to admit they're creative, and effective.

2014 Nissan Pathfinder Hybrid arrives with supercharged engine, 26 mpg combined

Nissan just launched the fully redesigned Pathfinder for the 2013 model year, and now, there's a fuel-sipping hybrid version making its debut here at the New York Auto Show. The 2014 Pathfinder Hybrid packs all of the same features found in the standard crossover, but offers slightly better fuel economy and an improved cruising range, to boot.
The new hybrid is powered by a 2.5-liter supercharged engine (we're assuming it's a four-cylinder, though Nissan hasn't specified) coupled with a lithium-ion battery and 15-kilowatt electric motor, capable of producing 250 horsepower and 243 pound-feet of torque - 10 less horsepower but three more pound-feet than the standard V6 Pathfinder. Nissan says the hybrid crossover will be rated at 25/27 miles per gallon (city/highway), with a 26-mpg combined rating. This means that on a full tank, the cruising range of the Pathfinder Hybrid is a cool 526 miles.
What's cool about the hybrid packaging is that Nissan has managed not to have it interfere with any of the interior functionality - the Pathfinder Hybrid still packs just as much cargo and passenger space as its naturally aspirated sibling. Official pricing has not been announced, but Nissan expects the hybrid to command an additional $3,000 over the standard model.

Next Nissan Titan will get turbocharged diesel V8 from Cummins

Toyota might be content to eke out an existence in the fullsize pickup market with its lightly refreshed Tundra, but Nissan looks like it'll be a bit more aggressive with its next-generation Titan. The next Titan will make use of a 5.0-liter, turbodiesel V8 from Cummins, the Japanese company announced at the start of its Nissan 360 industry showcase.
Nissan's commitment to a fullsize pickup isn't really open for debate - it made waves back in April when it lured Fred Diaz, CEO of Chrysler's Ram pickup division, down to its Franklin, Tennessee headquarters. But this news of a monster turbodiesel is big. As of this writing, only Ram is set to offer a diesel engine in a non-heavy-duty pickup. Its 3.0-liter, EcoDiesel V6 will arrive in the Ram 1500 in the not-so-distant future, but that engine will still be a far cry from what's promised with this Cummins mill.
The 5.0-liter V8 is expected to generate well over 500 pound-feet of torque - likely closer to 550, based on the language in the press release - along with over 300 horsepower. Those figures aren't just a shot across the bow of Ford, Chevy, GMC and Ram, they're an opening broadside, meant to demonstrate Nissan's willingness with its next light-duty truck. As Diaz said, "There is no question that the new Titan will turn heads, and with the available Cummins 5.0-liter V8 turbodiesel, we expect to win new fans and attract buyers looking for this unique configuration."