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Nissan Rogue Detour uses Google Maps to go create virtual test drive from your doorstep

The best way to evaluate a new car before you buy it is to test drive it. All of the specs and reviews in the world cannot communicate how a car suits you as well as a few minutes behind the wheel. Interesting, then, that according to Nissan, the average buyer spends twice as much time researching new cars online than they do at dealers.
To market its new 2014 Rogue, Nissan has launched an online marketing experience aimed at bridging that gap. Called The Detour, it combines Google Street View and Google Maps to give you a custom-tailored virtual test drive. The neat, uniquely interactive part about Detour is that it allows you to specify a starting and ending location. Thus, you can use the microsite to 'show' the Rogue on your commute, or your favorite stretch of tarmac. To spice things up, Nissan has added some digital effects and set the experience to a song by British rapper M.I.A.
Detour seems to work better on shorter journeys, because it snips out some portions of the route in order to keep the experience from running too long. If you're going to try it out, we suggest using a crosstown journey rather than going cross country. Scroll down to get all of the details on the Rogue's latest marketing campaign, or click here to try it out for yourself.

Recharge Wrap-up: Cruz defends ethanol stance, Bloomberg gets EV numbers wrong?

Republican presidential hopeful Senator Ted Cruz is defending his stance against ethanol subsidies in an opinion piece in The Des Moines Register. In the piece, Cruz says he doesn't oppose ethanol, but opposes mandates and subsidies, favoring a "free and fair energy marketplace," and an "'all of the above' policy." "We should embrace all of the energy resources with which God has blessed America: oil and gas, coal, nuclear, wind, solar, and biofuels and ethanol," says Cruz, "But Washington shouldn't be picking winners and losers." To farmers' benefit, Cruz says he would enforce antitrust laws against those who try to keep ethanol out of the marketplace, and fight the EPA's hard blend walls prohibiting higher amounts of ethanol in gasoline. Read Cruz's article at The Des Moines Register, and read more from The Washington Times.Hybrid Cars calls out Bloomberg Business in a post saying it used inaccurate data in a piece highlighting dim plug-in sales. While the Bloomberg article, titled "Plug-in Electric Autos Left Behind in Record Year," accurately points out a slower year for EVs, it claims sales slipped 17 percent in 2015. According to data from Hybrid Cars, that decline was just 2.88 percent. Hybrid Cars claims that Bloomberg lumped a number of PHEVs with regular hybrids when it calculated the faulty data. Read more about the discrepancy and the more realistic picture of EV sales at Hybrid Cars.The National Biodiesel Board has hired Sandra Franco as general counsel. The Georgetown University Law Center graduate gained experience in environmental litigation during her time as a partner at the Morgan Lewis Law Firm. "There isn't an attorney in the country who knows renewable fuels law better than Sandra Franco, and we are thrilled to have her join our team," says National Biodiesel Board CEO Joe Jobe. "Sandra is a tremendously skilled and seasoned attorney who will help us ensure that the US biodiesel industry has a strong voice and expert counsel in Washington as well as on legal and regulatory issues across the country." Read more at Crop Protection News.Nissan and Infiniti will use Microsoft Azure to power the Connect Telematics System (CTS) for the Nissan Leaf and Infiniti cars in Europe. CTS allows a remote connection to the car, enabling customers to perform a variety of functions from afar. This includes adjusting climate control and programming charging from a smartphone.

Datsun to unveil second model later this month

Datsun, Nissan's new sub-brand for emerging markets, has announced plans to unveil its second model. Its first, the Go, was unveiled almost two months ago, and promised affordable, connected motoring for five in a handsome hatchback body. Datsun is following that up with a pair of new models for Indonesia.
The first of these two new vehicles will be shown on September 17 in Jakarta, eschewing the typical auto show debut. It's targeted at so-called "risers," the nickname for a group of highly aspirational customers in the Indonesian market. Datsun developed it locally with help from Nissan, and it'll cost under 100 million Indonesian rupiah (about $8,900 at today's rates).
We'll have the full boatload of information on the newest member of the Datsun family when it debuts on September 17. Scroll on to read the full press release from Datsun.