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Nissan's big price cuts threatening others' profits

Bloomberg reports Nissan may be keeping the competition up at night even more than normal. The Japanese automaker recently cut prices on seven of its models and bolstered incentive offerings in an attempt to gain market share in the US, and the strategy is working. Last month saw the company's sales leap by 25 percent, which is nearly triple the industry average. Nissan is currently taking advantage of the weak yen - Japanese currency has fallen by 15 percent against the dollar, which has given the automaker around $1,500 per car to use to either add features or cut prices. Some analysts are calling the policy "scorched earth."
Meanwhile, American automakers like Ford, General Motors and Chrysler are doing their best to keep from sliding back into old bad habits. The Detroit Three have steadily moved away from a discount and incentive strategy to bring in new buyers since the 2009 recession. Those short-sighted tactics helped paved the way for bankruptcy at both GM and Chrysler. As Bloomberg reports, the resolve to stay away from big discounts may falter if Toyota begins using similar tactics.

Infiniti Q50 Eau Rouge gets the heart of a GT-R [w/video]

There has been ongoing talk of an Infiniti using the Nissan GT-R powertrain practically since the moment the Nissan's flagship sports coupe hit the road. While the rumors have gone back and forth over the years, they have never completely gone away. It seems Infiniti is finally turning an ear to the screams of its most vocal enthusiasts with an updated version of the Q50 Eau Rouge concept boasting a modified version of Godzilla's engine and all-wheel drive system debuting at the 2014 Geneva Motor Show. It's even taking things a step further and granting it a new, seven-speed transmission to replace the Nissan's six-speed.
The latest evolution of the Eau Rouge packs the same 3.8-liter, twin turbocharged V6 found in the GT-R but with a unique tune of 560 horsepower and 443 pound-feet (600 Newton-meters) of torque. That makes it 15 hp more powerful than the standard 2015 GT-R but gives up 20 lb-ft of torque. Power gets to the ground through the GT-R's all-wheel-drive system. Infiniti predicts that the Eau Rouge would sprint to 60 miles per hour in less than 4 seconds and on to a top speed of 180 mph.
According to Infiniti Communications Senior Manager Kyle Bazemore in an email to Autoblog, the modded GT-R powertrain was not the only choice for the Eau Rouge. It also considered "developing a high-power sports diesel" and hybrid versions with an electric supercharger. However, "this was the clear solution for this concept car," Bazemore said. Other than the drivetrain, the Eau Rouge in Switzerland is identical to the one shown in Detroit. Sadly, it is not confirmed for production; so we might not be getting the fabled Infiniti GT-R sedan any time soon. Still, we can hope.

Japanese automakers kick in $800k for new charging-station company

Cynics may say that gathering $800,000 (total) from four of Japan's largest automakers is merely a rounding error. Still, Toyota, Nissan, Honda and Mitsubishi, along with the Development Bank of Japan, are putting those funds to good use. So, that's something. Last week, those five entities officially founded Nippon Charge Service LLC. The company was established to promote plug-in vehicle charging installations across Japan and the automakers seeded it with 80 million yen, or about $786,000 US. Those funds will be used to help business owners deploy charging stations at convenience stores, highway-side locales and other locations that will make it easier for plug-in vehicle drivers (of Toyotas, Hondas, Mitsubishis and Nissans, obviously) to get their juice. The automakers first announced they'd collaborate last year, when they said they'd work with the Japanese government to more than triple the country's publicly accessible chargers to about 17,000 units. No targets were disclosed as far as how many charging stations would be deployed this time out, but, in a move similar to the EZ Charge system in the US, Nippon Charge Service will also have universally-accepted charging cards available by the end of the year to drivers all of those brands' plug-in vehicles to make the charging process a little more seamless. Check out Honda's press release below. Japan Automakers Advance Electric Charging Infrastructure with New Company, Nippon Charge Service -Established to help build charging infrastructure for electric-powered vehicles (PHVs, PHEVs and EVs)- Toyota Motor Corporation Nissan Motor Co., Ltd. Honda Motor Co., Ltd. Mitsubishi Motors Corporation Development Bank of Japan Inc. TOKYO, Japan, May 30, 2014 - Toyota Motor Corporation, Nissan Motor Co., Ltd., Honda Motor Co., Ltd., and Mitsubishi Motors Corporation jointly established a new company, Nippon Charge Service, LLC, on May 26 to promote the installation of chargers for electric-powered vehicles (PHVs, PHEVs, EVs). The goal is to help build a charging network that offers more convenience to drivers in Japan. The new company will promote the installation of chargers, for the good of society and to expand the use of electric-powered vehicles. Related industries are also expected to benefit. Development Bank of Japan Inc.