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Nissan raises base GT-R price to $101,770 for 2014
Tue, 21 Jan 2014Nissan has announced a few pricing tweaks for the 2015 GT-R, one of which pushes the most basic variant past $100,000 for the first time. The 2014 cost of entry was $99,590, while the 2015 GT-R starts at $101,770.
The GT-R Black Edition, meanwhile, will demand $111,510, up from 2014's $109,300. The GT-R Track Edition retains the $115,710 asking price of the 2014 car. The price increases on the base and Black Edition come with some additional goodies that should soften the blow to pocketbooks, including a retuned suspension that promises a "more sophisticated ride," while LED headlights come standard. Bose Active Noise Cancellation has also been added to the 2015 GT-R, as has a new interior color option on the base model. For a full rundown of new goodies on the GT-R, check out our original post on the 2015 vintage.
Interestingly, the destination charge for the 2015 GT-R has climbed dramatically, from 2014's $1,000 to $1,595 for the latest car. We've reached out to Nissan to see why there was such a big increase, and will update as soon as we have an update.
Nissan Rogue Detour uses Google Maps to go create virtual test drive from your doorstep
Thu, 06 Feb 2014The best way to evaluate a new car before you buy it is to test drive it. All of the specs and reviews in the world cannot communicate how a car suits you as well as a few minutes behind the wheel. Interesting, then, that according to Nissan, the average buyer spends twice as much time researching new cars online than they do at dealers.
To market its new 2014 Rogue, Nissan has launched an online marketing experience aimed at bridging that gap. Called The Detour, it combines Google Street View and Google Maps to give you a custom-tailored virtual test drive. The neat, uniquely interactive part about Detour is that it allows you to specify a starting and ending location. Thus, you can use the microsite to 'show' the Rogue on your commute, or your favorite stretch of tarmac. To spice things up, Nissan has added some digital effects and set the experience to a song by British rapper M.I.A.
Detour seems to work better on shorter journeys, because it snips out some portions of the route in order to keep the experience from running too long. If you're going to try it out, we suggest using a crosstown journey rather than going cross country. Scroll down to get all of the details on the Rogue's latest marketing campaign, or click here to try it out for yourself.
Nissan reveals new Qashqai crossover for Europe
Fri, 08 Nov 2013Between the Juke, Rogue, Murano, Xterra, Pathfinder and Armada, Nissan offers a wide variety of crossovers and SUVs in this market. And that's not even counting the trucks, vans and Infiniti crossovers. But in the European market, it all comes down the Qashqai. Not that Nissan doesn't offer other crossovers in Europe, it's just that the Qashqai has, since its introduction in 2007, accounted for the lion's share, with over two million sold globally (of which 1.5 million were in Europe). And now, after teasing it repeatedly, Nissan has introduced the all-new model.
Larger, sleeker, more advanced, more comfortable and more environmentally friendly than the model it replaces, the new Qashqai is designed in Europe, for Europe, and hits the market at the start of the new year. It's the first European model to be based on Renault-Nissan's new Common Alliance Platform that will eventually encompass three Nissan models and 11 Renaults built in locations around the world.
An array of gasoline and diesel engines, ranging from 110 to 150 horsepower, will be available in two- or four-wheel drive configurations, with either a six-speed manual or the type of continuously variable transmission which Nissan champions.