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Nissan's Ghosn called out by Deltawing's Panoz in print ad

When the Nissan ZEOD RC limped to the side of the Circuit de la Sarthe a mere five laps into this year's 24 Hours of Le Mans, we imagine that a certain American motorsports figure at least smirked a little. Don Panoz's ongoing feud with Nissan probably means he wasn't sorry to see the arrow-shaped racecar's poor showing, and now he's stepping up his campaign against his former racing partner.
For those who need a refresher, back in 2012, Panoz and Nissan teamed up to field the DeltaWing, an innovative, wedge-shaped racer, as the first entry in the 24 Hours of Le Mans' experimental Garage 56 concept. The car rapidly became a fan favorite. The Panoz/Nissan alliance didn't last, though, and before long, the DeltaWing's designer was getting a paycheck from Nissan and the ZEOD RC racer arrived. Shortly after that, Panoz began mulling over a lawsuit alleging intellectual property infringement. The American motorsports icon would eventually pull the trigger on a suit back in December of 2013.
Panoz's latest move in the ongoing feud involves an open letter in both The Nashville Tennessean, the paper that serves Nissan's US headquarters, and trade paper Automotive News. The letter calls out Renault-Nissan CEO Carlos Ghosn directly, and points out some of the similarities between the DeltaWing and the ZEOD RC, going so far as to quote the original car's designer, Ben Bowlby.

Nissan 'Ride of Your Life' campaign turns an Altima into a race car [w/video]

Nissan definitely makes some exciting vehicles. The GT-R has received continuous improvements to keep it at the head of the pack in the performance car world. And the Leaf might not bring driving intensity, but its technology is quite impressive. However, there is nothing especially thrilling about the Altima. Granted, it races in the Australian V8 Supercars series, but that car really only shares its basic shape with the production version. So it may see surprising that the Japanese automaker is hoping to inject some drama into its midsize sedan with its new Ride of Your Life ad campaign.
The project is pretty clever. Nissan invited several people to the Horse Thief Mile circuit at Willow Springs Raceway for a ride in an Altima racecar. After a few laps with a professional driver around the course, they pulled into the pits, and the passengers got a big surprise. We won't spoil what happens for you. You can check it out in the video below.
The concept is somewhat similar to Toyota's thrill ride ads for the Camry last year. Both promotions try to show that that these four-door, family sedans can be more than just boring transportation. Nissan's commercials will begin airing on TV soon. The automaker hopes to excite potential Altima buyers ahead of its upcoming national sales event. Scroll down to watch the video to find out the big secret and read the full release about the campaign.

Indie rockers Local Natives perform from back of Nissan Rogue

Most bands go through a fairly simple trajectory of vehicles to make it to shows. When they form, it's all about just getting to the gig and anything works. As they build a following and start touring a little regionally, they upgrade to a van to fit all of the members and equipment. Finally, if they taste big time success, they move to the tour bus. However, indie band Local Natives is taking an interesting detour from that path in a new promotion from Nissan called Off the Stage for the Rogue.
The members show up to the middle of nowhere in a pair of the CUVs, and in a few minutes the vehicles are set up to be the group's sound system and its stage. This promo also acts as a video for the song Breakers, which is a bit of a slow jam, but the scenery is absolutely beautiful. Scroll down to watch the Local Natives turn the Rogue into a place to perform practically anywhere.