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Nissan ZEOD RC completes 24 laps at Le Mans

Well, that's a nice start. Nissan says a test version of its ZEOD RC racecar has completed its first 24 laps at Le Mans in France. And, aside from two "small technical issues," things went swimmingly. The ZEOD (which stands for "zero emissions on demand") RC pairs a 1.5-liter, three-cylinder engine with a couple of electric motors and includes regenerative braking. The Japanese automaker first started testing the vehicle last fall. The first ZEOD prototype was unveiled at Le Mans last summer. Driven by Wolfgang Reip and Tommy Erdos, the test-version ZEOD suffered from a broken fuel pump and faulty exhaust, but still completed "large sections" of the circuit on electric power alone, so Nissan is gonna call the test run a success. The goal, of course, is to complete a single, 8.5-mile lap at Le Mans purely on electric power. Nissan will test the real version of the ZEOD this week in the UK. Satoshi Motoyama and Lucas Ordonez will drive with Reip at the actual Le Mans race. Check out Nissan's press release below, and take a look (you can cringe a bit if you want) at a really cool crash-test video of the car from last month here. Nissan ZEOD RC on track at Le Mans for the first time SILVERSTONE, UK & LE MANS, FRANCE – The Nissan ZEOD RC completed its first 24 laps of Circuit de la Sarthe with GT Academy winner Wolfgang Reip and two-time Le Mans P2 winner Tommy Erdos at the wheel. While the car was delayed with two small technical issues – a broken fuel pump issue and a broken exhaust – today's test was an important step in the development of the car that aims to complete an entire lap of Le Mans on pure electric power. "Today has been a very important step in the development of the car and what we have achieved is actually quite remarkable," said NISMO's Global Head of Brand, Marketing & Sales, Darren Cox. "We knew we were tackling a huge challenge with the goal of building a car that could complete an entire 8.5 mile lap of Le Mans on nothing but electric power. We have certainly discovered why nobody has tackled it previously. "We completed large sections of the circuit today on EV power and learned a great deal," Cox continued. "Today was about testing the systems and ensuring the transition from electric to internal combustion power was seamless. Testing at other venues is extremely valuable but there is no substitute to running here at Le Mans.

Nissan buys jalopy Maxima after seeing filmmaker's epic sales ad

When Luke Akers wanted to sell his 1996 Nissan Maxima GLE - yes, the one seen above that needs a ratchet strap to keep the front end from bursting with joy - the Florida filmmaker turned on his cameras and yelled "Quiet on set!" The result is a one-minute videographic homage to mankind's monuments, narrated with all the intensity of a BBC documentary to sell a 17-year-old sports sedan that comes "fully loaded with an engine, wheels, tires and an automatic transmission."
Just like the car in question, the ad did its job: Nissan bought the Maxima from Akers and the company donated another $1,000 to his charity of choice. Three cheers to both Akers and Nissan for their work. You can check out the video below, and head to the Ikonik Films site for the humorous print ads that were also part of the campaign.

First new Datsun in decade sketched, set for Indian reveal

Nissan's Datsun nameplate revival will begin with two models bound for the Indian market. Nissan has released sketches of a five-door hatchback based on the Micra (codenamed K2) and a top-down view of a hood that could potentially be from a sedan.
The company's press release says all will be revealed on July 15 in New Delhi, India. The Datsun lineup will be first offered in 2014 to that country's ride-deprived residents as well as Indonesia and Russia. Later in 2014, South Africa will join the list.
We've heard Nissan plans for Datsuns to share platforms with company-owned Lada. In January, we heard the projected price tag could be around $3,000 USD to compete with Chinese imports. The official press release (which can be read in full below) says nothing about either of these reports, however.