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Nissan GT-R drag races Swiss fighter jet

Proving that speed is fun in any language, Nissan's German arm recently pitted a GT-R up against an ex-Swiss Air Force fighter jet, called the Hawker Hunter. Now the idea of a car-versus-plane drag race is nothing new, but this is the first time we can recall a GT-R being involved.
While this Nissan video is almost a month old, we're pretty sure you won't be disappointed by the action, which shows the two high-speed machines racing along the two-kilometer runway. We don't want to ruin the suspense, so scroll down for the latest matchup of sports car versus fighter jet.

Nissan GT-R goes 183 mph on ice in Russia

When a pair of Russian pilots wanted to set a local ice-speed record, they chose a stock Nissan GT-R for the task. Roman Rusinov, a Russian race car driver, and Andrey Leontjev, a Russian auto journalist, took Godzilla to Lake Baikal and ran it up to 294.8 kilometers per hour (182.8 miles per hour) across frozen stuff estimated to be 1.4 meters thick.
While the worldwide record of 205.48 mph was set by Juha Kankkunen in a Bentley Supersports Convertible, the mark achieved by Rusinov and Leontjev establishes a new Russian record. Well done, boys. You can watch it all go down in the video below.

Nissan's big price cuts threatening others' profits

Bloomberg reports Nissan may be keeping the competition up at night even more than normal. The Japanese automaker recently cut prices on seven of its models and bolstered incentive offerings in an attempt to gain market share in the US, and the strategy is working. Last month saw the company's sales leap by 25 percent, which is nearly triple the industry average. Nissan is currently taking advantage of the weak yen - Japanese currency has fallen by 15 percent against the dollar, which has given the automaker around $1,500 per car to use to either add features or cut prices. Some analysts are calling the policy "scorched earth."
Meanwhile, American automakers like Ford, General Motors and Chrysler are doing their best to keep from sliding back into old bad habits. The Detroit Three have steadily moved away from a discount and incentive strategy to bring in new buyers since the 2009 recession. Those short-sighted tactics helped paved the way for bankruptcy at both GM and Chrysler. As Bloomberg reports, the resolve to stay away from big discounts may falter if Toyota begins using similar tactics.