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Nissan promising autonomous car production by 2020

Nissan will bring the autonomous car to consumers by the end of this decade. The announcement was made by CEO Carlos Ghosn at the company's US headquarters in Irvine, CA. Nissan has already begun construction of a dedicated proving ground for the self-driving cars in Japan, with completion targeted for the end of 2014.
Teaming with MIT, Stanford, Oxford and others, Nissan has already outfitted Leaf EVs with the Autonomous Drive (Nissan's brand name for the tech), a suite of new technologies developed from the brand's existing Safety Shield technology. The current iteration of Autonomous Drive uses the Around-View Monitoring system and laser scanners to analyze the environment, while artificial intelligence systems have been installed to help navigate and operate in a changing environment.
While it's easy to say that Nissan will bring the technology to market within the next six or seven years, it's more difficult to say at what price Autonomous Drive will be available. Most remarkable about all of this is Nissan's claim that self-driving cars will be both commercially viable and available at "realistic prices for consumers." It's expecting Autonomous Drive to be available across its range within two vehicle generations.

Ever wonder how to really pronounce Japanese automaker names?

People tend to get very set in their ways when it comes to the pronunciation of words. Just look at the endless debates over whether or not to say the final 'e' in Porsche (which you should in terms of correct German enunciation). Or the argument about whether to follow the British convention and give the 'u' in Jaguar a special delivery or to say the 'ua' diphthong as more of a 'w' sound, as usually happens in the US.
This short video doesn't answer either of those automotive questions, but it does allow a native Japanese speaker to demonstrate the accepted pronunciations for several, major automakers from the country. One benefit is that it clears up the occasional debate over whether Nissan should be said with a long or short 'i' sound. Also, listen closely to how the female host says Mazda as Matsuda, the way it's actually said in the language. Even if this doesn't change the way you enunciate these brands, at least now you know the accurate way in Japanese.

Nissan exec Andy Palmer derides Toyobaru coupes as 'midlife crisis' cars

Andy Palmer, Nissan's executive vice president, does not like the Scion FR-S or Subaru BRZ. To us, that's like saying you enjoy barbecuing puppies, but we'll let him slide, because his statements about the Toyobaru twins are much, much more than just idle trash talk.
Speaking to Motor Trend's Nate Martinez, Palmer said, "Do we have any competitors [in the small, rear-drive coupe segment]? Are you talking about the Subaru [BRZ]? It was a car designed for a 50-year-old. It's for a midlife crisis. That's not what we do." Strong words, but what followed was even better.
"Are you coming to the Tokyo Motor Show? You'll see the answer to the midlife crisis. Except it won't be for the midlife crisis." So, if you were wondering whether Nissan is working on a competitor to the Scion FR-S and Subaru BRZ, the answer seems to be a resounding "yes."