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Auto blog
Teen attempts car jump, hits windshield and lands on his feet
Tue, 11 Jun 2013I've been compelled to do many things in or around a car, but jumping over one has never quite made the cut. That may be because I have all of the vertical lift of a manatee, but I digress. One enterprising young soul recently looked at a friend's Nissan Sentra and thought, "You know, I can totally leap right over that roof line."
By using what can only be described as Herculean feats of persuasion, he talked one young female friend into driving said Nissan straight for him at around 40 miles per hour while another stood by to film the lunacy. The plan went swimmingly right up until our would be compact-vaulter caught his foot on the hood and bounced into the windshield. Whoops.
But the story doesn't end with a trip to the emergency room. Our hero spun mid-air and actually managed to get his feet under him before coming back to Earth. Impressive. You can watch the hilarity for yourself below, but please, don't even think about trying this yourself.
Nissan settles with FTC over misleading dune buggy ad [w/videos]
Fri, 24 Jan 2014A couple years ago, Nissan created a series of commercials for its compact Frontier pickup showing the truck performing outlandish stunts such as snowboarding, saving a passenger airplane from a crash landing and climbing a steep sand dune to help a stranded dune buggy. As crazy as the first two commercials were, the Federal Trade Commission (FTC) took issue with the latter, titled Hill Climb, with the agency considering it to be a misleading commercial since both vehicles required a cable to reach the top of the steep dune.
As such, Ad Age is reporting that Nissan - and its ad agency TBWA Worldwide - has settled with the FTC over the ad despite the fact that it features a disclaimer stating: "Fictionalization. Do not attempt." Nissan did not have to pay out any money in the settlement, but it is prohibited "from using potentially misleading demonstrations in future advertisements for pickups." In addition to the offending commercial, posted below, we've included some of the other related videos from the same Frontier campaign.
Auto industry insider previews tell-all book, What Did Jesus Drive?
Tue, 11 Nov 2014
"It's about some of the biggest crises in history. It's about who did it right and who did it wrong." - Jason Vines
Jason Vines, the former head of public relations at Chrysler, Ford and Nissan, has seen a lot during his more than 30-year career, and now he's offering a behind-the-scenes look at the auto industry in his tell-all book What Did Jesus Drive? that went on sale this month.