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Nissan 'Ride of Your Life' campaign turns an Altima into a race car [w/video]

Nissan definitely makes some exciting vehicles. The GT-R has received continuous improvements to keep it at the head of the pack in the performance car world. And the Leaf might not bring driving intensity, but its technology is quite impressive. However, there is nothing especially thrilling about the Altima. Granted, it races in the Australian V8 Supercars series, but that car really only shares its basic shape with the production version. So it may see surprising that the Japanese automaker is hoping to inject some drama into its midsize sedan with its new Ride of Your Life ad campaign.
The project is pretty clever. Nissan invited several people to the Horse Thief Mile circuit at Willow Springs Raceway for a ride in an Altima racecar. After a few laps with a professional driver around the course, they pulled into the pits, and the passengers got a big surprise. We won't spoil what happens for you. You can check it out in the video below.
The concept is somewhat similar to Toyota's thrill ride ads for the Camry last year. Both promotions try to show that that these four-door, family sedans can be more than just boring transportation. Nissan's commercials will begin airing on TV soon. The automaker hopes to excite potential Altima buyers ahead of its upcoming national sales event. Scroll down to watch the video to find out the big secret and read the full release about the campaign.

Question of the Day: What (non-Skyline) JDM car to import?

I have been looking into the idea of bringing a four-wheel-drive kei van over from Japan, something like a Honda Street or perhaps even a Mitsubishi Minicab Bravo Route 66, and so I have been researching the various bureaucratic hoops I must jump through in order to bring such a car into my state (Colorado). When I finally tracked down the state official who knew the answers, his very first words were "OK, so what year Skyline do you want to register here?" Yes, Nissan's not-sold-over-here factory-hot-rod of the 1980s and 1990s is what gets shipped over most often, but there are other worthy JDM vehicles. Say, for example, a stunning 1990 Mitsuoka Le Seyde (above), which was far classier than the Excalibur and based on the sporty S13 Nissan Silvia, aka 240SX. Of course, the king of JDM cars is the mighty Toyota Century, and you can get nice legal-to-import examples for reasonable prices. No, you can't get the V12 Century legally – yet; the V12-powered cars don't hit the 25-year-old mark until 2022. So, what's your choice for a 1991 or earlier Japanese-market car to import, assuming that the Skyline is off the table? Related Video: Auto News Honda Nissan Toyota Car Buying nissan skyline questions

Best and worst car brands of 2022 according to Consumer Reports

It's that time again, Consumer Reports this morning lifting the curtain on its 2022 Annual Car Brand rankings and its 10 Top Picks in the car, crossover, and truck category. Drumroll, please: This year, Subaru climbs two spots to claim the winner's circle, having come third the last two years. Last year, Mazda climbed three spots from 2020 to take the crown. This year, Mazda slipped to second, BMW taking the last spot on the podium, also a one-spot drop from 2021. Six automakers in the top 10 hailed from Japan, which is one more than last year, and five luxury makers occupied the top 10, which is two more than last year. And South Korean representation didn't crack the top this year, after Hyundai managed tenth last year. The seven makes after BMW are: Honda, Lexus, Audi, Porsche, Mini, Toyota, and Infiniti.  The magazine and testing concern says its Brand Report Card "[reveals] which automakers are producing the most well-performing, safe, and reliable vehicles based on CR’s independent testing and member surveys," and that "Brands that rise to the top tend to have the most consistent performance across their model lineups." The domestics also took steps back among the 32 OEMs ranked on the 2022 card. Chrysler and Buick were the domestic carmakers who made last year's top 10 in eighth and ninth, respectively. This year, Buick dropped to eleventh, Chrysler to thirteenth. Dodge went from fourteenth to sixteenth. CR continues to ding Tesla's yoke steerer, the not-exactly-natural handhold responsible for the electric carmaker going from sixteenth last year to twenty-third this year.