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Auto blog
Nissan teases new pickup on Twitter [w/video]
Tue, 03 Jun 2014Nissan is celebrating 80 years of building pickup trucks by teasing its latest one on Twitter ahead of a June 11 reveal. Official information about the new vehicle is essentially nonexistent at the moment, but there are some clues to extrapolate from.
There's a special member of the #Nissan family on the way. Due date: June 11th. pic.twitter.com/OkQ0GkXypV
- Nissan (@Nissan) June 2, 2014
Nissan working on bringing bizarro BladeGlider to dealerships?
Thu, 09 Jan 2014It's a rare thing for pie-in-the-sky concepts to make production relatively unmolested. Edges are usually softened, mirrors made bigger and wheels shrunken into something that will be less backbreaking and easier to see out of on public roads. And while the essence of many concepts can still find their way into production, the wackier parts found in their concept forms often end up as nothing more than flights of fancy.
That makes news of the strange Nissan BladeGlider being considered for production rather interesting. You'll recall that the BladeGlider Concept debuted in November at the 2013 Tokyo Motor Show, featuring a McLaren-esque three-seat V layout, an electric drivetrain and a narrow front track like the DeltaWing and ZEOD RC. Understandably, perhaps, Nissan has been touting it as "reinventing the performance car." Everything about it screamed "concept."
Now comes word from Car in the UK that the car may actually make it to production. Quoting Nissan vice president Andy Palmer, "It's in our mid-term plan." "Our intention is to do it," he says. Now, Palmer has plenty of sway, but this should hardly be taken as an absolute confirmation that the triangle-shaped car would be coming. It is, however, a very promising sign. Palmer evidently sees the BladeGlider as a way to cajole young people into becoming car enthusiasts, which suggests Nissan might try to make it inexpensive. Alternatively, the BladeGlider could form the basis of a small-volume racecar, but it isn't clear what racing organization would have it.
Nissan settles with FTC over misleading dune buggy ad [w/videos]
Fri, 24 Jan 2014A couple years ago, Nissan created a series of commercials for its compact Frontier pickup showing the truck performing outlandish stunts such as snowboarding, saving a passenger airplane from a crash landing and climbing a steep sand dune to help a stranded dune buggy. As crazy as the first two commercials were, the Federal Trade Commission (FTC) took issue with the latter, titled Hill Climb, with the agency considering it to be a misleading commercial since both vehicles required a cable to reach the top of the steep dune.
As such, Ad Age is reporting that Nissan - and its ad agency TBWA Worldwide - has settled with the FTC over the ad despite the fact that it features a disclaimer stating: "Fictionalization. Do not attempt." Nissan did not have to pay out any money in the settlement, but it is prohibited "from using potentially misleading demonstrations in future advertisements for pickups." In addition to the offending commercial, posted below, we've included some of the other related videos from the same Frontier campaign.