Nissan Murano 2009 Le on 2040-cars

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Nissan lowers price of seven models for better search results

Intent on not eliminating itself from consideration, and adapting to the way consumers research new car purchases, Nissan has announced price discounts now in effect, indefinitely, on seven models: the Altima, Armada, Juke, Maxima, Murano, Rogue and Sentra. It was found that Nissan's price points fell outside the competitive pool when prospective buyers searched for cars based on maximum price.
The price cuts vary and depend on the equipment spec, but they range from several hundred dollars to thousands of dollars; the MSRP of the Altima drops by $580, the Sentra by $730, the Armada by $4,400. Discounts on the Murano alone range from $1,460 to $2,410. Under orders from CEO Carlos Ghosn the brand is working to raise its US market share to ten percent by 2016, from 7.9 percent currently - which includes Infiniti - and appears to be optimizing its placement every step of the way to do so.

Daimler and Nissan venture to build cars in Mexico

Nissan and Daimler have been partnering ever closer for years, and now an unnamed source has told Reuters that the automakers have agreed to a 50-50 joint venture in Mexico that would build Infiniti and Mercedes-Benz models. Given that the rumors about just such a deal go back nearly six months and similar rumblings are years old, this arrangement has been a long time coming.
The insider tells Reuters that a memorandum of understanding was signed between them last month to build the Mercedes GLA-Class and new Infinitis at Nissan's Aguascalientes factory. The rumor didn't say when production would begin. It wouldn't be the first time the two automakers have decided to share this platform - Infiniti will build its Q30 compact on it in the UK next year.
The partnership between the Renault-Nissan Alliance and Daimler goes back to 2010 when the companies signed an agreement to share engines, factories and platforms. Since then, products of the partnership have included the underpinnings for the next-generation Smart and Renault Twingo and shared engines among some other models.

Nissan design to show more Chinese influence

Nissan is going to be leveraging the weight of the Chinese market by selling cars influenced by the People's Republic in other markets around the globe. The influence of Chinese design is further proof of the country's importance on a global scale. Nissan isn't the only manufacturer that's looking to leverage China's burgeoning design talent, as BMW, Volkswagen, and General Motors have all set up facilities.
In fact, VW and GM have both used Chinese talent to design cars, in the Passat and Buick LaCrosse, respectively. Nissan has already tested the waters with its Beijing studios, penning the Friend-Me Concept from this year's Shanghai Auto Show. Where GM and VW used their Shanghai-based studios as more consultancies than anything else, though, Nissan is aiming to have the Beijing studio design a global car.
According to Nissan's global design head, Shiro Nakamura, that's already happening. Nakamura told Reuters that Nissan is two years from launching a Chinese-designed global model that will see sales in both North America and Europe, in addition to its home market. While Nakamura wouldn't elaborate on what the new model's styling would entail, there's a focus on what the Chinese call daqi.