2014 Nissan Murano Le on 2040-cars

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Nissan's big price cuts threatening others' profits

Bloomberg reports Nissan may be keeping the competition up at night even more than normal. The Japanese automaker recently cut prices on seven of its models and bolstered incentive offerings in an attempt to gain market share in the US, and the strategy is working. Last month saw the company's sales leap by 25 percent, which is nearly triple the industry average. Nissan is currently taking advantage of the weak yen - Japanese currency has fallen by 15 percent against the dollar, which has given the automaker around $1,500 per car to use to either add features or cut prices. Some analysts are calling the policy "scorched earth."
Meanwhile, American automakers like Ford, General Motors and Chrysler are doing their best to keep from sliding back into old bad habits. The Detroit Three have steadily moved away from a discount and incentive strategy to bring in new buyers since the 2009 recession. Those short-sighted tactics helped paved the way for bankruptcy at both GM and Chrysler. As Bloomberg reports, the resolve to stay away from big discounts may falter if Toyota begins using similar tactics.

Nissan NV200 puts on a Bowtie as new Chevy City Express

Your eyes do not deceive you - that is, in fact, a Nissan NV200 work van with Chevrolet badging. General Motors and Nissan today announced a partnership where the Japanese automaker will build Bowtie-badged vans for Chevy dealers to sell throughout the United States and Canada. The new van, called the City Express, is expected to go on sale in the fall of 2014.
"Our fleet customers have asked us for an entry in the commercial small van segment, so this addition to the Chevrolet portfolio will strengthen our position with fleets and our commercial customers," Ed Peper, US vice president of GM fleet and commercial sales, said in a press release.
No details have been released regarding specific changes for the new City Express, though from the images released today, it's clear that the vehicle's front fascia has been reworked, and some super-sexy new wheel covers have been added. If we're honest, the NV200 wasn't all that pretty to begin with, and this, well, isn't any better. Not that looks are of primary concern in the commercial truck business, of course.

Watch a Nissan GT-R make up 17 spots on the first lap

By now, enthusiasts should be plenty used to seeing the Nissan GT-R passing "lesser" vehicles on the road - and let's face it, that accounts for a good 99-percent of other cars out there. But what about on the racetrack, where GT racers are all homologated to the same general specifications and tuned with an eye toward fairer competition?
Turns out Godzilla is just as formidable an adversary on the track, as demonstrated by this latest video. Shot from inside the cabin of British driver Alex Buncombe's GT3 racer during the Blancpain Endurance Series race at Monza, the video shows what happens (or at least happened this time) when a well-driven GT-R is relegated to the back of the grid - even when that grid is populated by the likes of Porsche, Aston Martin, Lamborghini and McLaren.
Buncombe and his teammates in the Nissan GT Academy Team RJN ultimately finished the race in 13th place, but what's remarkable is that they started way back in 32nd, making up 17 places on the first lap alone. Scope out the frenetic action in the video below.