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Spitballs flying between Nissan and Fiat

At the 2012 LA Auto Show, Fiat brand chief and recently crowned marketing genius, Olivier François, attempted to distance the Fiat 500e from other electric vehicles, asking rhetorically, "Isn't ugliness the worst kind of pollution?" Nissan has apparently taken issue with these comments, feeling slighted for what it considers digs at the Leaf's styling. In a recent interview with Automotive News, Nissan's marketing chief Simon Sproule shot back, "Let's face it, Fiat has not shied away from controversial styling themselves," he continued, "many would describe many of their products as visual pollution." Ouch.
Sproule says that while the 500e is a "me-too" product, made only to appease US emissions regulations, the Leaf is a serious effort at producing an EV. The Nissan marketing boss points out that the Japanese automaker has invested billions in EV development and production facilities, while Fiat will lose $10,000 on every 500e sold.
However sales of the Leaf in the US are down five percent. Nissan sold just 8,330 Leaf's so far this year, but Sproule contends that it has less to do with styling, and more with the charging infrastructure. Sproule also thinks that Nissan hit a balance between styling and practicality with the Leaf: "It's still very recognizable as a five-seat hatchback, fully functioning, absolutely competitive with the packaging of the Golf of any other mainstream vehicle." For a segment where efficiency is king, isn't that what matters most?

2015 Nissan Murano to hit the stage in NY

When the Nissan Murano launched in the early-2000s it was one of the first crossovers to eschew truck-like looks in favor of more sporty styling. For the third generation, Nissan is rumored to be taking the CUV's design even farther with inspiration from the wild Resonance concept that debuted at the 2013 Detroit Auto Show. According to Edmunds, Nissan will unveil the next-generation, 2015 Murano and an unnamed concept at the New York Auto Show in April.
The new Murano will go on sale this fall on the same front-wheel drive platform as the Altima, Pathfinder and next-gen Maxima. Its size will be roughly unchanged compared to the current model, and there won't be a seven-seater option. Nissan spokesman Dan Bedore told Edmunds that it already offers "three rows in the Rogue as an option and three rows in the Pathfinder for everything. We don't need another three-row crossover." There will also be a rumored hybrid version using the Pathfinder's supercharged 2.5-liter four-cylinder engine, a 22-horsepower electric motor and lithium-ion battery. To disappoint the dozen people who will miss it, the much-maligned Murano CrossCabriolet will not make it to the third generation. Let's all shed a tear.

Nissan will restore Craigslist Maxima, display at headquarters [w/video]

Nissan showed that it had a great sense of humor when it bought Luke Aker's beat-up 1996 Nissan Maxima GLE for $1,400 back in December based solely on the quality of his tongue-in-cheek sales video.
Aker's Maxima had been thoroughly driven. It needed a strap to keep its hood closed, had front end damage, a missing turn signal and shredded leather seats. Of course, like Aker said in his ad, the car was still "fully loaded with an engine, wheels, tires and an automatic transmission." How could Nissan resist?
After buying the car, Nissan teamed up with MotorAuthority to decide what to do with it. The winning idea was to restore the car to its proper condition and display it at Nissan North America headquarters in Franklin, TN, with Aker's video playing nearby. According to MotorAuthority, the car has finally made it there, and its rebirth will begin soon. Nissan is not sure when the car will go on display.