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Nissan settles with FTC over misleading dune buggy ad [w/videos]

A couple years ago, Nissan created a series of commercials for its compact Frontier pickup showing the truck performing outlandish stunts such as snowboarding, saving a passenger airplane from a crash landing and climbing a steep sand dune to help a stranded dune buggy. As crazy as the first two commercials were, the Federal Trade Commission (FTC) took issue with the latter, titled Hill Climb, with the agency considering it to be a misleading commercial since both vehicles required a cable to reach the top of the steep dune.
As such, Ad Age is reporting that Nissan - and its ad agency TBWA Worldwide - has settled with the FTC over the ad despite the fact that it features a disclaimer stating: "Fictionalization. Do not attempt." Nissan did not have to pay out any money in the settlement, but it is prohibited "from using potentially misleading demonstrations in future advertisements for pickups." In addition to the offending commercial, posted below, we've included some of the other related videos from the same Frontier campaign.

Nissan sells 100,000 Leaf EVs worldwide

Nissan sold 22,610 Leaf electric vehicles in the US last year, but the bigger story (literally) is how the company is selling the EV around the world. After selling the 99,999th Leaf to a woman in Virginia, Nissan sold the 100,000th Leaf to a man named Brett Garner in the UK. For the record, it took Nissan just about three years and one month to reach that mark, since the first Leafs were sold in December 2010. On a global scale, Nissan says the Leaf has a 45 percent market share among all the electric vehicles available. The car is available in 35 countries, but the bulk - as of the end of December, 42,122 units - have been sold in the US. That 99,999th Leaf was sold to Amy Eichenberger, a project manager overseeing major capital investments for the University of Virginia in Charlottesville (pictured below). Garner owns a dental practice in Fareham. You can read their gushing quotes about their new EVs in the Nissan press releases below. If you add in all of the electric vehicles that Nissan and partner Renault have sold (90,000 as of March, the last time official numbers were available), then the 100,000 was topped a while ago. Of course, electric vehicles remain a small portion of Nissan's global sales. In fiscal 2012, Nissan sold 4.9 million vehicles around the world. Still, 100,000 Leafs out of 4.9 million cars is far better than zero. Nissan LEAF global sales reach 100,000 units Nissan LEAF is best-selling EV in history with 45% market share The 100,000th customer is a British dentist After revolutionizing passenger vehicle segment Nissan is electrifying LCVs with the e-NV200 YOKOHAMA, Japan (January 20, 2014) – The 100,000th all-electric Nissan LEAF is being bought by a customer in the United Kingdom. The Nissan LEAF, the world's first mass-produced zero emissions vehicle, remains the best-selling EV in history with a 45% market share. Since its launch in December 2010 Nissan has seen the pace of sales increase consistently and 2013 was a record year. The LEAF is now available to customers in 35 countries on four continents. In Norway, the Nissan LEAF topped sales charts, out-selling conventional gasoline powered vehicles in October 2013. The 100,000th Nissan LEAF customer is Dr. Brett Garner, the owner of a dental practice in Fareham in the UK. "I have chosen my Nissan LEAF because I am very interested in its running costs," Dr. Garner said. "The cost of ownership such as maintenance, insurance and charging also convinced my wife.

Recharge Wrap-up: Mitsubishi Outlander PHEV Finishes AXCR, Nissan Leafs drive 528 million collective miles

The Mitsubishi Outlander PHEV has successfully completed the Asia Cross Country Rally 2014. The plug-in Mitsu finished first in the EV class, and 14th overall, clocking in at 19 hours, 17 minutes and 12 seconds. For its second year in the competition, the Outlander PHEV used a new suspension with more ground clearance to help it tackle the race's treacherous terrain. Besides the glory of taking on the challenging competition, the rally helped Mitsubishi gather valuable data for EV development. The race took place over 1,367 miles of varied terrain from Thailand to Cambodia. Read more at Hybrid Cars, or visit Mitsubishi UK's Facebook page. Nissan Leaf drivers have driven more than 528 million miles worldwide. That accounts for a reduction of 150,000 tons of carbon dioxide emissions since the EV's 2010 launch. Nissan projects that Leaf drivers will surpass a collective 1 billion electric kilometers (621 million miles) by January 2015, or perhaps even sooner if sales keep increasing. The mileage data was collected through the car's CarWings telemetry. Read more at Green Car Congress. 40 percent of luxury cars will be powered by some form of electrification by 2030, according to Audi. Whether it's battery-electric, hybrid, or plug-in hybrid, electrons will be doing their share to get the well-heeled from place to place. According to an article at The Sydney Morning Herald, PHEVs are "the most promising option." The BMW i8 is a fine example, as is the Porsche Panamera S E-Hybrid, and Audi and Mercedes-Benz have plug-in plans of their own. Lexus, not so much. Read more at The Sydney Morning Herald. PGA golfer Hunter Mahan has taken delivery of a BMW i3 he won by scoring a hole-in-one. BMW offered a free, all-electric i3 to the first player to score a hole-in-one in the 2013 BMW Championship at Conway Farms Golf Club, which Mahan did on the 17th hole. The BMW Championship raised money for Evans Scholars Foundation. BMW Hole-in-One Scholar Melyzjah Smith, who was awarded a full four-year college tuition and housing scholarship in honor of Mahan's slick shot, was on hand to meet the golfer as he received his i3. Read more in the press release below. Uber has hired President Obama's 2008 campaign manager as its senior vice president of policy and strategy. David Plouffe will help the ride-hailing app navigate government policy and relations. The Taxicab, Limousine and Paratransit Association didn't think the move was a good one.