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Gran Turismo vs reality as Red Bull pro-gamer takes on Nismo pro racer

The last time we saw a real racing driver pitted against a professional gamer, Viagame threw one of each in a Renault Megane RS and the contest was staged as the pro driver navigated the Circuit de Catalunya in Barcelona. That could be seen as a handicap for the gamer, since he's got to get his drive on while dealing with all sorts of unfamiliar G-force sensations that are out of time with what he's doing. Even so, the gamer won.
Nismo has taken its turn, running almost the same contest at Silverstone in the UK. This time, though, it has put its GTAcademy Driver and pro driver Wolfgang Reip in a car by himself, while Red Bull pro gamer Erik Leštach gets to play Gran Turismo 6 safely locked down in the pits. With each driver in his chosen milieu, the game is afoot.
You can find out who won by watching the video below, and for a chance to win something yourself, Nismo will send a box of goodies to whomever guesses the winning time in the video's comments on YouTube.

World's Strongest Man champion pulls a dozen Nissan Note hatchbacks to set record

On December 1, Zydrunas Savickas, a five-time World's Strongest Man champion, pulled 12 Nissan Notes (the equivalent to our Versa Note) weighing 28,530 pounds over 16.4 feet in 32.9 seconds. The feat, performed in Lithuania at the end of the country's Car of the Year test camp, was enough to secure him the Guinness world record for "Most Cars Pulled By One Man."
"Once I got into my stride pulling the 12 Nissan Notes, [it] was fine," Savickas said after the pull. "Obviously, a big thank you to Nissan for helping me set the record and making it all happen."
"We at Nissan like setting records and are always aiming high," said Taina Erkkilä, Communication Director of Nissan Nordic Europe. "Today we are delighted to have been able to help Zydrunas set another world record and see so many people turn out to support him."

Nissan's big price cuts threatening others' profits

Bloomberg reports Nissan may be keeping the competition up at night even more than normal. The Japanese automaker recently cut prices on seven of its models and bolstered incentive offerings in an attempt to gain market share in the US, and the strategy is working. Last month saw the company's sales leap by 25 percent, which is nearly triple the industry average. Nissan is currently taking advantage of the weak yen - Japanese currency has fallen by 15 percent against the dollar, which has given the automaker around $1,500 per car to use to either add features or cut prices. Some analysts are calling the policy "scorched earth."
Meanwhile, American automakers like Ford, General Motors and Chrysler are doing their best to keep from sliding back into old bad habits. The Detroit Three have steadily moved away from a discount and incentive strategy to bring in new buyers since the 2009 recession. Those short-sighted tactics helped paved the way for bankruptcy at both GM and Chrysler. As Bloomberg reports, the resolve to stay away from big discounts may falter if Toyota begins using similar tactics.