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Nissan Rogue Detour uses Google Maps to go create virtual test drive from your doorstep

The best way to evaluate a new car before you buy it is to test drive it. All of the specs and reviews in the world cannot communicate how a car suits you as well as a few minutes behind the wheel. Interesting, then, that according to Nissan, the average buyer spends twice as much time researching new cars online than they do at dealers. To market its new 2014 Rogue, Nissan has launched an online marketing experience aimed at bridging that gap. Called The Detour, it combines Google Street View and Google Maps to give you a custom-tailored virtual test drive. The neat, uniquely interactive part about Detour is that it allows you to specify a starting and ending location. Thus, you can use the microsite to 'show' the Rogue on your commute, or your favorite stretch of tarmac. To spice things up, Nissan has added some digital effects and set the experience to a song by British rapper M.I.A. Detour seems to work better on shorter journeys, because it snips out some portions of the route in order to keep the experience from running too long. If you're going to try it out, we suggest using a crosstown journey rather than going cross country. Scroll down to get all of the details on the Rogue's latest marketing campaign, or click here to try it out for yourself. Nissan Takes 2014 Rogue Shoppers on Cinematic "Detour" with New Google Maps-Based Virtual Test Drive Feb. 4, 2014 – New Online Campaign Shows How Nissan Rogue Makes Every Drive More Exciting – NASHVILLE – Nissan today launched "The Detour," an exciting virtual driving adventure in support of the ongoing rollout of the all-new 2014 Nissan Rogue compact SUV. Available now at nissanusa.com/the-detour, The Detour utilizes Google® Street View, Google® Maps and Google® Satellite API – along with Hollywood-style digital effects and a soundtrack from recording artist M.I.A. – to create a custom test drive experience starting from anywhere around the world. "Recent studies show that new car buyers today spend nearly twice as much time researching their purchases online than at dealerships – more clicking than kicking the tires, so to speak. So why not bring the two together with an informative and enjoyable test drive in buyers' own neighborhoods?" said Jon Brancheau, vice president, Nissan Marketing Communications & Media, Nissan North America, Inc.

'Charge lock' on Nissan Leaf doesn't actually prevent cable theft

Is it a feature or a bug? According to AutoblogGreen reader Francois Viau, the locking mechanism that holds the 110V trickle charge cable to his Nissan Leaf is too weak, and that's a problem. That's because while he thought the cable was locked to his car during a charge session at work, someone stole the cable, and it cost him $2,200 to replace it (in Canadian dollars, from the Nissan dealer). To see just how easy it is to unlock the mechanism, Viau had a "small assistant" jimmy it open with a plastic comb on video (watch it below). "The charge lock feature on Nissan Leaf is not intended to prevent theft of the charging cordset." – Brian Brockman We wondered if this was a common problem and, through the magic of Facebook, we had AutoblogGreen reader Phil Tipper try it out on his 2013 SL Leaf. He said he used an insulated handle flat screwdriver and was not able to defeat the lock. "I admit that I didn't want to force the mechanism for fear of breaking it, it didn't look like that kid used much force at all," he said. "Maybe this guy's mechanism was damaged in the theft and now it's very easy to trip the lock out of the way." Fifty percent of a sample size of two isn't a reliable metric, but if you're worried about locking your cable in place, you can see some of Viau's anti-theft solutions here (in French, with pictures). Turns out, though, that the white plastic bit that prevents the cable handle from working during a charge isn't really an anti-theft device. Brian Brockman, senior manager of corporate communications for Nissan North America, told AutoblogGreen that, "The charge lock feature on Nissan Leaf is not intended to prevent theft of the charging cordset. It is designed to discourage someone from unplugging the vehicle while a charging session is in progress. The trickle charge cable features a small hole in the release button to allow the owner to insert a lock to reduce the chance of theft." So, now you know. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Mercedes and Infiniti confirm joint production in Mexico [w/video]

It's official, folks: After initial reports last week indicated that Mercedes-Benz was preparing to begin assembly at the Nissan plant in Aguascalientes, Mexico, the two parent companies have announced just that. Only instead of using the existing Nissan plant at the site (in operation since 1992), Daimler and the Renault-Nissan Alliance have announced a joint venture to build a new one alongside it.
The latest stage in the growing French-German-Japanese collaboration is part of a new collaboration that will see Infiniti and Mercedes jointly develop and build a line of compact premium vehicles, with the first Infiniti models set to roll off the assembly line in 2017 and the first Benzes to follow a year later. Neither party announced exactly which models that would encompass, but Mercedes already has a robust line of small vehicles (including the A-Class, B-Class, CLA and GLA), and Infiniti has long been toying with the idea of slotting in something smaller below the Q50.
The billion-euro project, split evenly between the two industrial giants, is set to create 5,700 new jobs in Mexico. In addition to the Aguascalientes project, Infiniti and Mercedes are also undertaking joint production of four-cylinder engines (initially for the C-Class and Q50) in Decherd, Tennessee, from which they will be exported around the world. By the time the new factory in Mexico reaches full capacity in 2021, it will have the capability to produce 300,000 vehicles annually. That's on top of the 850,000 vehicles the existing facility is capable of handling.