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Nissan announces limited-edition 2014 GT-R in Midnight Opal

Nissan has unveiled the 2014 GT-R Special Edition. Finished in Midnight Opal paint, the GT-R SE will be limited to just 100 units worldwide, with 50 earmarked for the US.
With sales slated to start this fall, the Special Edition of the 545-horsepower GT-R tacks $6,000 on to the $105,590 price of a GT-R Premium. The hand-applied Midnight Opal paint isn't the only special item, though. Forged RAYS wheels are included in a ten-spoke design that's never before made it to American shores, and there's a dry carbon-fiber rear spoiler, similar in design and appearance to the one found on the GT-R Black and Track Editions. Finally, a gold-plated plaque has been fitted to single out the GT-R Special Edition from the very fast herd.
US sales of the GT-R SE are slated to begin in September. Scroll down for the official press blast.

Lexus NX, BMW i3 to get Super Bowl commercials

At this point last year, we'd been getting news on automotive-focused Super Bowl commercials for more than two months. The teasers hadn't come out yet, but manufacturers lined up for the super-expensive spots were making their intentions known. This year? Almost nada, until this week. BMW has said it will air a 60-second spot promoting the i3 during the first quarter of the game, the Munich firm returning to The Big Game after a four-year absence. BMW says, "Big ideas like the BMW i3 take a little getting used to, and the creative idea surrounding our spot will play on this analogy." We say that pitching a tiny range-extended hatchback during the beer-iest American sports orgy of the year should make for some neat commentary afterward. Lexus is putting its new NX crossover in the second Super Bowl commercial it's ever aired, eschewing the glitter of celebrities and glamor for a straight-shooting spot and the tagline, "Be seen, be heard, make some noise." Joining those two are Kia, Mercedes-Benz, Nissan and Toyota. The six confirmed carmakers are down from eleven last year, when car spots made up a quarter of the total ad time. The price to do business for 30 seconds this year: reportedly around $4.5 million, up a stacks from last year's $4 million. You can watch the Lexus commercial in the video above, and beneath that, the BMW press release below has a bit more information on its effort. BMW to Advertise All-Electric BMW i3 during Super Bowl XLIX. The all-electric BMW i3 is featured in a 60-second spot during Super Bowl XLIX on Sunday, February 1, 2015. Woodcliff Lake, NJ – January 15, 2015... Today, BMW announced plans to feature the all-electric BMW i3 in a 60-second spot during Super Bowl XLIX on Sunday, February 1, 2015. After a 4-year hiatus, BMW will be returning to the big game with a commercial during the first quarter. "As one in three Americans will tune in to watch the Super Bowl, we are thrilled to use this platform to educate viewers on the importance of electric mobility," said Trudy Hardy, Vice President of Marketing, BMW of North America. "Big ideas like the BMW i3 take a little getting used to, and the creative idea surrounding our spot will play on this analogy." BMW i is BMW's forward-looking and sustainable brand dedicated to solving many of the mobility challenges faced by the world's most densely populated cities. The BMW i3 is the first of the BMW i vehicles constructed from the ground up primarily of carbon fiber.

Chinese Nissan Leaf goes on sale in September as Venucia e30

The upcoming Chinese version of the Nissan Leaf, the Venucia e30, was not the highlight of the Dongfeng Nissan stand at this year's Beijing Motor Show. That honor goes to the R30, a compact car with "segment-competitive fuel economy" and a starting price of under RMB 50,000 ($8,033 US). But that doesn't mean Dongfeng didn't make some news about the debut of the world's most popular electric vehicle in the world's most populous country. Dongfeng Nissan will start selling the e30 in the Chinese retail market this September. In a world where EV promises are not always worth the paper they're printed on, it's nice to see this target date is actually ahead of schedule. The sales launch follows EV pilot programs that saw 300 of the EVs rack up a total of one million kilometers (621,000 miles) in Guangzhou, Xiangyang and Dalian since December 2013. The e30 might just be the first or many EVs, since Donfeng-Nissan showed off the Viwa Concept EV last year. There are a few more details in the press release below. Dongfeng Nissan Unveils VENUCIA R30 at Auto China 2014 BEIJING, April 20, 2014 /PRNewswire/ -- Dongfeng Nissan Passenger Vehicle Company ("Dongfeng Nissan"), the passenger vehicle business unit of Nissan's joint venture in China, today unveiled R30 at Auto China 2014. R30 is the 4th production model for the company's new VENUCIA brand. The compact R30 delivers segment-competitive fuel economy with the strongest engine in class through a 1.2-liter gasoline engine, features a spacious interior, and offers easy handling for drivers to provide a high quality yet competitively priced car to Chinese consumers. The price of the main grade will be less than RMB 50,000. "Very competitively priced, R30 is the perfect entry car for Chinese consumers," said Ren Yong, Deputy Managing Director of Dongfeng Nissan. "I believe many Chinese consumers will choose R30 as their first car in the continuing motorization of China." Bookings for R30 will start within the next two months. Dongfeng Nissan also announced that e30, Venucia's electric vehicle, will be sold in the retail market starting in September. The company has already commenced EV pilot programs in the cities of Guangzhou, Xiangyang and Dalian, with a total of 300 e30s recording a total mileage of one million km since the programs started in December 2013. Venucia recorded sales of more than 100,000 units in 2013 and is targeting a 50 percent increase in sales this year.