2014 Nissan Juke S on 2040-cars

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Nissan settles with FTC over misleading dune buggy ad [w/videos]

A couple years ago, Nissan created a series of commercials for its compact Frontier pickup showing the truck performing outlandish stunts such as snowboarding, saving a passenger airplane from a crash landing and climbing a steep sand dune to help a stranded dune buggy. As crazy as the first two commercials were, the Federal Trade Commission (FTC) took issue with the latter, titled Hill Climb, with the agency considering it to be a misleading commercial since both vehicles required a cable to reach the top of the steep dune.
As such, Ad Age is reporting that Nissan - and its ad agency TBWA Worldwide - has settled with the FTC over the ad despite the fact that it features a disclaimer stating: "Fictionalization. Do not attempt." Nissan did not have to pay out any money in the settlement, but it is prohibited "from using potentially misleading demonstrations in future advertisements for pickups." In addition to the offending commercial, posted below, we've included some of the other related videos from the same Frontier campaign.

2013 Nissan Juke Nismo

Scratching All The Right Itches
Say what you will about the unconventional aesthetics that Nissan employed on the company's Juke. I love the thing. The universe has no shortage of ambiguously styled CUVs, and while I can't exactly say I would have turned to the amphibian world for design inspiration had it been me with the charcoal in my hand, I can certainly appreciate the fact that the Juke isn't just another box-on-box design.
And then there's that engine. The turbocharged 1.6-liter four-cylinder under the hood is one of the best powerplants in the company's toy box, offering plenty of low-range torque and comical levels of thrust. Hell, it even makes the optional continuously variable transmission tolerable. Praise be to the deities of forced induction. But something has always been missing from the mix. From the first moment I got my hands on the Juke, I couldn't help but think how much better the machine would be if Nissan ditched an inch or two of ground clearance and sharpened up its suspension. Think more "hot hatch" and less "Kermit goes to Kroger."

Nissan's current Rogue renamed Rogue Select, will live alongside next gen

Despite the fact that an all-new generation of its Rogue crossover goes on sale in November, Nissan will continue to sell the current model alongside its replacement. The existing C-platform-based Rogue, which will be renamed Rogue Select, will start at less than $20,000 when it goes on sale in January 2014. At present, a base 2013 Rogue S prices out slightly higher, from $20,310, but we wouldn't be surprised to see the 2014 Rogue Select come to market with more standard equipment and simplified trim options. It will continue to be built in Kyushu, Japan.
According to Nissan, the unusual move is "to satisfy demand for the popular compact sports utility vehicle, currently second-highest seller in Nissan's lineup, as well as provide customers an additional choice in the segment." It's hard to hard to argue with the numbers: Nissan cites 2012 calendar-year sales of 142,349 Rogue units in the US, with 2013 sales increasing 16 percent through August despite the vehicle's age.
The strategy may also give Nissan the chance to ask for more money for the second-generation model (which is based on a new Common Module Family platform shared with partner Renault) while keeping it clear of residual-value-damaging fleet sales. The new Rogue looks to be both larger and more luxurious, with an available third-row seat, and it should be more economical to produce, as it will be built in Nissan's Smyrna, TN plant.