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Will Nissan's Cummins deal upset Ram's marketing mojo? [w/poll]

Ram has used Cummins engines in its heavy duty trucks since 1989, and it is the only pickup truck brand to use products from the Indiana-based engine maker. With the announcement that the next Nissan Titan will also use a Cummins powerplant, and a Nissan spokesman having already said "We will definitely leverage the Cummins brand name," a piece in Automotive News wonders whether the deal will affect the way Ram markets its tie-up with Cummins.
The question really is, how intense is this competition? While it is the first time that trucks from two different brands have used Cummins engines, they'll be two different engines in two different kinds of trucks; Nissan is going to put a 5.0-liter turbodiesel in a non-heavy-duty Titan, Ram only uses its 6.7-liter, inline six-cylinder turbodiesel in heavy-duty offerings. The diesel that Ram will offer in its light-duty, half-ton 1500 is a 3.0-liter V6 EcoDiesel with 240 horsepower and 420 pound-feet of torque - compared to about 300 hp and 550 lb-ft expected from the Titan's Cummins - and its marketing so far has focused on the fuel economy gains.
If Nissan was going to prove its commitment to the segment, it had to do something compelling. If we're talking about sales competition between Ram and Nissan, Ram has sold 201,633 trucks as of July this year, up 24.2 percent, 31,314 of those sales coming last month; Nissan has sold 10,020 Titans through the end of July, down 21.1 percent, and just 1,168 in July itself. Nissan's new truck boss - who hopped there from Ram - said that buyers have asked for a powerful turbodiesel in something other than a heavy duty pickup, and from what we've read on various comment boards, the pickup truck crowd is excited about Nissan's move.

'Charge lock' on Nissan Leaf doesn't actually prevent cable theft

Is it a feature or a bug? According to AutoblogGreen reader Francois Viau, the locking mechanism that holds the 110V trickle charge cable to his Nissan Leaf is too weak, and that's a problem. That's because while he thought the cable was locked to his car during a charge session at work, someone stole the cable, and it cost him $2,200 to replace it (in Canadian dollars, from the Nissan dealer). To see just how easy it is to unlock the mechanism, Viau had a "small assistant" jimmy it open with a plastic comb on video (watch it below). "The charge lock feature on Nissan Leaf is not intended to prevent theft of the charging cordset." – Brian Brockman We wondered if this was a common problem and, through the magic of Facebook, we had AutoblogGreen reader Phil Tipper try it out on his 2013 SL Leaf. He said he used an insulated handle flat screwdriver and was not able to defeat the lock. "I admit that I didn't want to force the mechanism for fear of breaking it, it didn't look like that kid used much force at all," he said. "Maybe this guy's mechanism was damaged in the theft and now it's very easy to trip the lock out of the way." Fifty percent of a sample size of two isn't a reliable metric, but if you're worried about locking your cable in place, you can see some of Viau's anti-theft solutions here (in French, with pictures). Turns out, though, that the white plastic bit that prevents the cable handle from working during a charge isn't really an anti-theft device. Brian Brockman, senior manager of corporate communications for Nissan North America, told AutoblogGreen that, "The charge lock feature on Nissan Leaf is not intended to prevent theft of the charging cordset. It is designed to discourage someone from unplugging the vehicle while a charging session is in progress. The trickle charge cable features a small hole in the release button to allow the owner to insert a lock to reduce the chance of theft." So, now you know. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Nissan's NY taxi deal faces court obstacles

Nissan scored a big win for itself when the NV200 was named New York City's Taxi of Tomorrow, but the compact van has been under attack ever since. The latest setback for Nissan comes from the New York Supreme Court, which has reportedly ruled the deal between NYC and Nissan is "null, void and unenforceable" since the NV200 is not a hybrid - one of the key parts of NYC Mayor Michael Bloomberg Taxi of Tomorrow plan.
The NV200 Taxi launches this October. Although Nissan says it is bringing a hybrid version of the van to market in 2015, the New York Supreme Court ruled against Nissan, which opens the door for taxi companies in NYC to drive non-Nissan hybrid vehicles. Despite this setback, it doesn't sound like this ruling will affect the NV200 becoming the official taxi of NYC as a part of the 10-year contract worth an estimated $1 billion.