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Auto blog
Did Amazon just deliver a car in a giant box?
Tue, 07 Jan 2014Back in September, reports started rolling in that Amazon would get into the auto sales business after a promo for the Nissan Versa Note appeared on the online retailer's page. That link didn't actually sell a car, but instead acted as a referral service for potential customers, linking them up with dealers. A recent image that's been floating around on Reddit and that was picked up by The Huffington Post, though, has us wondering if Amazon has dove into the actual business of selling cars, rather than just referring people to dealers.
The image, above, shows an enormous Amazon box on the back of a flatbed tow truck. According to HuffPo, this could be one of the cars sold through the earlier promotion for the Versa Note (which was sweetened with the addition a $1,000 Amazon gift card). Apparently, three of the Versas purchased would arrive in such a fashion. Then again, this could all be nothing more than an elaborate publicity stunt. Amazon is, after all, the company has been touting drone delivery of its goods.
What do you think is in the box? Let us know down in Comments. Bonus points for those that come up with an idea as absurd as the bulk order of banana slicers HuffPo mentioned.
Auto industry insider previews tell-all book, What Did Jesus Drive?
Tue, 11 Nov 2014
"It's about some of the biggest crises in history. It's about who did it right and who did it wrong." - Jason Vines
Jason Vines, the former head of public relations at Chrysler, Ford and Nissan, has seen a lot during his more than 30-year career, and now he's offering a behind-the-scenes look at the auto industry in his tell-all book What Did Jesus Drive? that went on sale this month.
A realistic approach to fixing Mitsubishi
Tue, May 24 2016There are going to be a lot of words written about what Nissan needs to do with Mitsubishi in the coming months and years in the interest of turning the brand around. After Nissan's purchase of a controlling stake in the diamond star brand, there's been more interest in Mitsubishi thanks to the potential of platform sharing and plenty of cash from Nissan-Renault to get the juices flowing again. But, while some have been doing their best to advocate for the return of the 3000GT, Evolution, and even the Starion - Many of these posts forget the reality of the market we live in today. As much as we like to look back fondly at the sports coupes of the '90s, a byproduct of the insane cash flows all the Japanese manufacturers had at the time, the reality of today puts a much greater emphasis on what is most-boring; Crossover SUVs, alongside mid-size and compact sedans. We do need to ask a fundamental question, how much Mitsubishi is enough to be able to continue to call the cars Mitsubishis? Aside from slight product revisions and reconfigurations, Mitsubishi (at least in North America) has been largely dependent on the same GS platform and 4B1 engines that date back to their long-time partnership with Chrysler (and Hyundai) in the mid '00s. Admittedly, the chassis and engines have served the company well, underpinning a wide variety of vehicles sold around the world, and seeing quite a few revisions to at least attempt to keep products competitive. But, the GS chassis is old, heavy, and severely out of date - and when matched to the underpowered 4B1 series engines - make for largely uncompetitive offerings in the market. While something like the Outlander Sport is indeed interesting compared to a Honda CR-V, it is by no means the smart choice in the segment. So, going forward, unless Mitsubishi has had a skunkworks of sorts developing their chassis and engine replacements over the past few years, what exactly are they planning to do for their bread-and-butter models? I think the straightforward answer is without a doubt the Nissan North America parts bin. With so many of their models selling well, and for the most part, are reasonably well-reviewed, it would be quite simple to adapt the chassis and powertrain to Mitsubishi's liking to create a high-volume alternative to what is currently available now.